The fulfillment process is the entire progression of an online sale from the moment an order is received to when the customer receives it.

While the process is straightforward, there are many steps to it:

  • Customer places an order
  • Order is entered into the merchant system
  • Customer is notified that the order has been received (usually via email)
  • The warehouse receives the order
  • A worker at the warehouse picks the order (meaning that someone finds the item in the warehouse and picks it off the shelf or stowed location)
  • The order is packed for shipping
  • The order is shipped
  • The customer is notified that the order is en route
  • The customer receives the order

Many companies use the ‘Perfect Order’ metric to determine the efficacy of their fulfillment process. A perfect order is defined as an accurately picked order that arrives on time with the right documentation and without any damage. While this seems simple in concept, there are many steps to refine and perfect to ensure a high perfect order metric.

Many online merchants choose to use a fulfillment center, because the fulfillment center handles the processing, packing, and shipping of the order, thereby cutting down the steps for the merchant. The fulfillment center specializes in storing, packing, and shipping orders. This means their processes are streamlined for maximum efficiency and customer satisfaction.

ShipBob offers many advantages to its customers that most online merchants cannot handle themselves.

  • Distributed inventory. ShipBob customers can split their inventory across various warehouses that are strategically located across the United States to enable two-day shipping to anywhere in the continental U.S. Distributed inventory not only ensures quick shipping times, but decreases shipping costs by sending inventory from fulfillment centers that are located closer to customers.
  • Same-day shipping. ShipBob customers can compete with national retailers by offering their customers fast service. ShipBob can ship orders they receive by 2:00 PM the same day.
  • Bulk shipping discounts. ShipBob works with U.S. carriers, including USP, DHL, and USPS, so that customers can take advantage of their pre-negotiated bulk shipping discounts – whether they’re shipping 100 or 100,000 orders a month.
  • Central dashboard. ShipBob’s easy-to-use fulfilment software puts information at their customers’ fingertips, from viewing inventory levels to tracking a particular customer’s order. The application integrates with all major e-commerce sites, including WooCommerce, Shopify, and Amazon, so orders are automatically fulfilled as they come in. Customers are also updated as the order is processed and shipped.
  • Automated returns management. ShipBob will process returns and restock items to quickly return them to your supply chain at no cost to you.
  • World-class support. Have an expert at your side with ShipBob. Their customer support is available 24/7 for anything that comes up.

In addition to a faster fulfillment process, ShipBob can complete orders using their customers’ custom branded packaging (or customers can use ShipBob’s free plain brown box packages). Either way, ShipBob’s brand is not the focus, and your customers don’t even have to know you use a fulfillment service. They will, however, experience quick, accurate packing and shipping.

The fulfillment process is complex and consists of many moving parts. Few companies get into business to pack and ship boxes. If you’re included in that list, choosing an expert in the order fulfillment process can save you time and money, get orders to customers quicker, and increase customer satisfaction.

The order fulfillment process doesn’t have to be stressful when you let the experts do the busy work.

If you’re interested in seeing how ShipBob can streamline your fulfillment process, try it for free.



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