7 Successful Ecommerce Sites Using Shopify Plus

Many of the fastest growing DTC brands use Shopify Plus as their ecommerce platform, often upgrading from a Shopify store. These companies understand that they need not only the best Shopify Plus website, but also the email copy, Instagram ads, warehousing, and shipping logistics to match.

Together, these elements help brands stay ahead of the curve while cultivating deep relationships and brand loyalty with customers.

7 examples of successful Shopify Plus websites

Check out some of our favorite brands that have seen a lot of amazing growth on their Shopify Plus websites. Each of the Shopify Plus examples below has been able to scale quickly and effectively by leveraging the right partners.

1. Stratia Skin

Stratia Skin sells several premium skincare creams and serums on their popular Shopify Plus site. From growing organically through word-of-mouth, Reddit, Instagram, and bloggers reviewing their skincare products, they’ve shipped orders to 77 countries to date.

Alli Reed, Owner and Founder of Stratia Skin, has discussed how growing so quickly has presented many opportunities and directions to take her business, but she’s always chosen to launch products very intentionally to maintain the experience that her customers have come to know and love.

She stays very plugged into her consumer forums, knowing that customers talk about Stratia’s reputation for quality products and shipping packages out insanely quickly, which are fulfilled by ShipBob.

“Since Stratia is almost completely online-only, our sole physical touchpoint with customers is when they open that box. ShipBob checked with me to understand how I wanted my products padded and packed in a way that both protects them from breakage and is visually appealing to the customer when they open their package.”

Alli Reed, Owner and Founder of Stratia Skin

2. PiperWai

Piperwai shipbob

PiperWai’s product is the first of its kind: a naturally powerful, aluminum-free deodorant that uses activated charcoal to absorb wetness and fight odor. Their award-winning product is certified vegan, cruelty free, and made in the US.

Sarah Ribner, Co-Founder of PiperWai, recalls their rapid growth after appearing on Shark Tank. With a 6,000% rise in revenue, they searched for an advanced 3PL team with direct-to-consumer experience that could also handle wholesale orders. They found ShipBob, which has proven to be an efficient, accurate, and technologically-advanced 3PL partner with great customer service.

As soon as an order is placed on PiperWai’s Shopify Plus website, it’s pushed to ShipBob’s fulfilment software. ShipBob makes sure their products are packed properly in custom PiperWai packaging to create a curated brand experience.

“Our brand is incredibly important to our customer experience, so we’ve formed partnerships that can help us highlight it online and off.”

Sarah Ribner, Co-Founder of PiperWai

3. FLEO Shorts

fleo shorts shipbob

FLEO Shorts sells women’s apparel for the CrossFit, Olympic lifting, and weight lifting market.

Co-Founder Carl Protsch explained how releasing several new products at once, like over the Black Friday and Cyber Monday weekend, is a straightforward setup due to the strong integration between ShipBob and their Shopify Plus website — even when they get two months worth of orders in that weekend alone.

“We roll out new products and designs on our website 1-3 times a month and send new inventory to ShipBob each week. It’s really easy to create new SKUs and restock existing ones using ShipBob’s technology, which is especially important with high inventory turnover.”

Carl Protsch, Co-Founder of FLEO

In the scramble to score limited release items,, customers may enter the wrong shipping details when checking out on FLEO’s Shopify Plus website. With ShipBob, FLEO can quickly correct and edit these mistakes before the order is shipped and provide the best customer experience (without fulfilling these large volumes themselves).

4. iloveplum

iloveplum shipbob

Iloveplum sells tutu dresses that are quick to throw on and worn by the celebrity children of Serena Williams, Chrissy Teigen, Khloe Kardashian, Tia Mowry, and more. iloveplum’s products have generated a lot of buzz and brand awareness in a short amount of time. Ryan Casas, COO of iloveplum, said partnering with ShipBob gave his team the time to dive into marketing efforts, improve their creative, get into R&D mode, make their way into new product categories, and go after new accounts.

Because ShipBob is fully integrated with their Shopify Plus website, iloveplum has been able to get through their busiest seasons (and quadruple in size in under a year) while staying ahead of production using ShipBob’s inventory monitoring and forecasting tools. The iloveplum team always knows which styles are selling quickly so they can keep their best sellers in stock.

By encouraging customers to spend a certain amount of money to qualify for free 2-day shipping, iloveplum has been able to increase their average order value on their Shopify Plus store by 97% using ShipBob’s 2-Day Express shipping.

“Our customers who live within ShipBob’s 2-Day Express coverage zone have been taking advantage of fast delivery times. Offering this shipping option has increased our average order value in these zones from $75 to $148.”

Ryan Casas, COO of iloveplum

5. RainbowOPTX

rainbow optx shipbob

Rainbow OPTX sells mood-boosting, chakra-focused color therapy sunglasses. Sported by music festival attendees and beachgoers, these lenses come in 10 colors to make the world beautiful, offering a colorful alternative to traditional black lenses.

These popular sunnies were selling so fast on the Rainbow OPTX Shopify Plus store that they had Owner and CEO, Noel Churchill, doing nothing but eating, sleeping, and packing orders every single day. He handed off fulfillment to ShipBob and finally had time back to focus on his ecommerce customers.

“It was kind of like magic — my orders were imported into ShipBob from my Shopify Plus website and started getting fulfilled right away. I didn’t have to do anything. And since then, we’ve grown 115% and experienced 2.5 times more order volume — all fulfilled by ShipBob.”

Noel Churchill, Owner and CEO of Rainbow OPTX

The Rainbow OPTX Shopify Plus store has also experienced a 24% increase in average order value for orders that qualify for ShipBob’s 2-Day Express shipping.

6. Rebel Girls

rebel girls books shipbob

“Good Night Stories for Rebel Girls” is the two-volume collection and global phenomenon that has shattered Kickstarter records and sold over 3.5 million copies independently.

Francesca Cavallo, Co-Author of Rebel Girls, explained how her team strives to make the Rebel Girls Shopify Plus website the best place for customers to shop. To do that, they need the right logistics in place. That’s why ShipBob fulfills all orders placed on their US Shopify Plus site.

ShipBob’s multiple locations allow Rebel Girls to scale in ways that an individual brand would not be able to do on their own. They can even offer fast shipping options to meet consumer expectations.

“It’s paramount for people to feel confident that they will receive their products in the shortest amount of time possible. We’d hate to see our customers go somewhere else because we don’t offer 2-day shipping.”

Francesca Cavallo, Co-Author of Rebel Girls

7. BAKblade

bakblade shipbob

The BAKblade is a DIY men’s back and body groomer that’s doubled in sales volume every year and earned $10 million in revenue in 2018. Founder & CEO, Matt Dryfhout, has been able to stay focused on the brand, evolve their existing products, and grow 291% over the last three years by having ShipBob take care of shipping. Matt’s seen firsthand how fantastic delivery during the post-purchase experience increases customer satisfaction.

“We can compete with platforms where customers are looking for 2-day shipping, great customer service, and a product that does what it’s expected to do. ShipBob helps us deliver on our customer expectations, and they are continually evolving and getting our products into our customers hands’ faster and faster.”

Matt Dryfhout, Founder & CEO of BAKblade

BAKblade’s Shopify Plus website has seen a spike in conversions since applying ShipBob’s 2-Day Express feature, which lets them stay ahead of competitors who offer similar products that are seen by BAKblade customers.

Matt understands that their job is to drive traffic to the BAKblade Shopify Plus website, and ShipBob’s 2-Day Express shipping has been an option that a lot of customers have taken advantage of and are very happy with.

Shopify Plus: building the best online stores

Shopify Plus is a very common ecommerce platform for growing enterprise-level brands. Here are some of the top advantages of having a Shopify Plus site.

Simplified pricing

Shopify Plus enterprise-level pricing starts at a $2,000 flat-fee per month. There are no fees for hosting, maintenance, or customer support. Account management is included.

Fully hosted SaaS platform

Like any SaaS tool, Shopify Plus is a fully hosted ecommerce platform, which means the customer doesn’t have to host and manage it themselves. Additionally, there are already backend integrations built to tools like ShipBob.

Low maintenance websites

Once your Shopify Plus site is up and running, it’s very easy to maintain. Compared to ecommerce platforms like Magento that are far more technical and difficult to maintain, Shopify Plus requires very little maintenance and work by the store owners.

Ecommerce personalization

Customization on an ecommerce store is becoming the norm. Shopify Plus helps brands cater to customers’ specific needs and provide unique one-to-one interactions, from product recommendations to personalized emails.

Built for growth

Shopify Plus helps businesses scale by handling high traffic spikes and major sales without crashing. Enterprise-level brands need more support, automation, and infrastructure than a regular Shopify store does, as the number of visitors, integrations, and sales increase.

Shopify Plus + ShipBob: the winning tech stack

As consumer expectations shift, direct-to-consumer brands are expected to have the same operations and fulfillment at their disposal as global retail giants. Many top up-and-coming brands that have Shopify Plus websites partner with ShipBob to optimize for shipping time and cost, use delivery to beat customer expectations, and own more of the customer relationship by providing an Amazon-like fulfillment experience.

Learn more

Hear from ShipBob customers that run fast-growing Shopify Plus websites on how this tech stack gives them the flexibility to simplify and manage the entire fulfillment process, while scaling and cultivating a best-in-class brand experience.

Download “ShipBob & Shopify Plus: The Winning Fulfillment & Ecommerce Tech Stack.”

Get it Here