Raise the Bar on Natural Products Fulfillment With the 3PL Tech, Network and Know-How Your Brand Deserves
Preserve potency while slashing shipping costs and scaling into new channels with ease.
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What natural products brands need from a fulfillment partner
From clean-label supplements to eco-conscious personal care items, natural brands face fulfillment challenges that traditional 3PLs can’t always meet. Here’s what to look for in a fulfillment partner that protects product potency, supports sustainable practices, and scales seamlessly across DTC and retail.
Keeping products viable during storage and shipping
Natural foods and supplements can lose potency when exposed to heat during storage or transit. Depending on your brand’s needs, look for a partner that offers fulfillment centers that are temperature-controlled, GFSI-certified, and GMP-certified. Distributing inventory across different countries and regions also helps minimize transit times and keeps temperature-sensitive formulas fresh throughout the fulfillment process.
Scaling across DTC, marketplace, and B2B channels without losing inventory visibility
Fulfilling Amazon, Target, or other wholesale orders can make inventory tracking complex. Look for a tech-forward 3PL that unifies DTC, marketplace, and EDI workflows in one dashboard with real-time stock syncing, eliminating manual reconciliation and reducing the risk of overselling across channels.
Meeting eco-conscious customer expectations while controlling shipping costs
Eco-minded shoppers expect recyclable packaging and lower-carbon deliveries, but sustainable choices often raise costs. Choose a fulfillment partner that uses a box selection algorithm to ship every order in the most optimal package size, uses kraft or Geami paper dunnage by default, and places inventory closer to customers to cut costs.
Coordinating high-volume subscription refills alongside one-off orders
Subscription refills can overlap with flash-sale demand and retailer drops, leading to accidental stockouts and unhappy subscribers. Partner with a 3PL that puts your recurring orders on autopilot, integrates with solutions like Ordergroove and Recharge, and allows you to keep a shared pool of inventory visible across all sales channels (DTC, marketplace, B2B, etc.) to ensure recurring and one-off orders ship on time.
Optimizing inventory turns and capital efficiency during rapid growth
Flavors and limited runs can risk expiring before they sell when volumes surge. Look for lot tracking, FIFO or FEFO picking rules, and inventory analytics that provide days of cover so older units move first and close-dated stock keeps moving.
Entering new countries without freshness-killing transit delays
Cross-border shipping can add days in transit and expose natural products to temperature swings at customs. Select a global fulfillment network with in-country inventory options or DDP shipping to deliver faster and preserve freshness across international markets.
ShipBob’s fulfillment solutions that natural products brands care about
ShipBob helps natural brands stay true to their mission while scaling efficiently. With certified, temperature-controlled storage, unified multichannel inventory, and sustainable packaging options, ShipBob ensures every order reflects your brand’s integrity from shelf to doorstep.
Temperature-controlled storage
Depending on your needs, ShipBob offers fulfillment centers that are temperature-controlled, GFSI-certified, and GMP-certified. This supports the necessary storage environment for sensitive products to meet high industry standards. By distributing inventory across different regions of the U.S. via the Inventory Placement Program, you can also reduce transit times to help maintain product quality.
Unified multichannel inventory
ShipBob’s full-stack fulfillment platform seamlessly connects your DTC store, marketplace accounts, and B2B retail channels through automated EDI workflows in one intuitive dashboard. Real-time inventory visibility and stock syncing also helps you maintain a shared pool of inventory and know exactly what is available across all sales channels.
You can effortlessly manage orders from channels like Amazon, Target, and other retailers to eliminate manual tracking, prevent overstocking and stockouts, and empower you to scale with confidence.
Sustainable packaging options
ShipBob empowers brands to deliver a memorable unboxing experience with eco-friendly packaging solutions, utilizing Geami paper or kraft paper dunnage by default. Our box selection algorithm also selects optimally-sized boxes to minimize waste and reduce shipping costs.
By distributing inventory closer to customers through strategic inventory placement, ShipBob also helps cut down on transit emissions and expenses.
With ShipBob, you can align your brand with eco-conscious values, reduce your carbon footprint, and optimize your logistics for both sustainability and savings.
Automated subscription fulfillment
ShipBob’s platform manages recurring subscription orders alongside one-off DTC purchases and retail orders. With real-time inventory visibility and automated order management across channels, you maintain a shared pool of inventory, allowing you to confidently scale high-volume programs and prevent stockouts or overstocking.
Our integrations with leading ecommerce platforms and subscription solutions like Ordergroove and Recharge keep inventory in sync, helping orders flow seamlessly, even during demand spikes or flash sales.
Inventory analytics and insights
Get real-time visibility into inventory performance with analytics and reporting, including days of inventory left and replenishment recommendations, so you can prevent stockouts and avoid tying up capital in excess inventory.
With easy-to-export data, you’ll always know when to replenish and can confidently keep your SKUs moving fast.
In-country fulfillment and DDP shipping options
Expand into new markets with confidence by leveraging ShipBob’s global network of fulfillment centers, including locations in the U.S., UK, EU, Canada, and Australia. By storing inventory within the destination country, you can offer local, faster delivery, minimizing international shipping costs and avoiding cross-border transit and customs delays for local customers.
ShipBob also supports DDP shipping to 250+ destinations and works with leading regional carriers to improve cross-border transparency.
Types of natural products that companies fulfill with ShipBob
- Health and Wellness Supplements
- Herbal supplements
- Plant-based vitamins and gummies
- Plant-based protein powders
- Herbal tinctures
- Beauty and Personal Care
- Natural skincare creams
- Organic facial serums and face masks
- Organic body lotions
- Natural foot creams
- Natural hair care and beard products
- Bath and Body
- Natural bath salts
- Plant-based soaps
- Essential oils
- Food and Beverage
- Organic teas
- Dried superfoods
- Organic spices and seasonings
- Home and Lifestyle
- Eco-friendly cleaning sprays
- Biodegradable laundry detergents
- Non-toxic candles
Success story: Peak and Valley: Scaling a Natural Wellness Brand into Retail
Peak and Valley is a natural wellness brand offering adaptogenic supplements and functional blends made with high-quality, plant-based ingredients. As they scaled their DTC business and expanded into retail partnerships (where 95% of their business now comes from), Peak and Valley needed an omnichannel fulfillment partner that could manage dated inventory and support growth across multiple channels.
By distributing inventory across ShipBob’s multiple fulfillment center locations, Peak and Valley reduced shipping zones, cut delivery times, and lowered shipping costs through strategic inventory placement. ShipBob’s real-time inventory visibility provided complete insight across DTC and wholesale orders, enabling seamless coordination between channels by leveraging a shared pool of inventory.
Success story: Ancestral Supplements: Streamlining Fulfillment and Maintaining a Lean Team
Ancestral Supplements, a pioneer in whole-food supplements inspired by ancestral diets, needed a fulfillment partner to support their rapid growth and commitment to quality. By switching to ShipBob and utilizing four U.S. fulfillment centers, Ancestral Supplements reduced shipping times (which were previously taking 8-10 days to be delivered), saved $4.11 per order on shipping costs, and provided a superior customer experience.
ShipBob’s Inventory Placement Program allowed Ancestral Supplements’ Ancestral Supplements’ small 3-person operations team to automate inventory distribution, saving hours per week of manual work and eliminating the need for additional headcount. This helped Ancestral Supplements focus on growth, new product launches, and scaling their brand.
ShipBob services all customers benefit from
- Connectivity & integrations: ShipBob’s 50+ turnkey integrations with all major ecommerce channels and tools – including Shopify, Gorgias, Klaviyo, NetSuite, Loop, AfterShip, and more – enable you to grow your business smarter, faster, and stronger than ever before. In addition to the ShipBob App Store that lets you instantly connect your tech stack, you can also leverage ShipBob’s Develop API for custom builds.
- Transparent, cost-effective pricing: Unlike many 3PLs, ShipBob has easy-to-predict billing that makes it easy to plan for spend, without too many line items. ShipBob also negotiates rates with carriers and passes those savings on to you.
- Real-time visibility: Track shipments, orders, and inventory across locations from one dashboard. Manage one pool of inventory across sales channels and push stock levels back to your store so you don’t oversell.
- Full-stack fulfillment platform: With ShipBob, you get an all-in-one OMS, IMS, WMS, RMS, TMS, and analytics for a consolidated tech stack. ShipBob’s platform acts as a mini-ERP, being a single source of truth for your orders and inventory.
- Easy, comprehensive onboarding: We’ve onboarded thousands of ecommerce merchants and helped some of the fastest-growing brands scale effortlessly. Our implementation team sets you up for success with everything from configuring your ship options, to syncing your online store.
- Support for growth: ShipBob aims to be the last fulfillment partner you’ll need. Whether you’re shipping 1,000 orders per month or 200,000, we have you covered. With a large fulfillment network to scale into, new channels to expand into, and additional capabilities to tap into, you won’t outgrow ShipBob.
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How it works
How ShipBob goes from your online store to your customer’s door
1. Connect
Connect your store, import your products, then send us your inventory.
2. Store
We store your inventory in any combination of our fulfillment centers.
3. Ship
As soon as a customer places an order, we ship it from the nearest fulfillment center.
FAQs about natural products fulfillment
Can ShipBob handle temperature-sensitive natural products?
Depending on your needs, ShipBob offers fulfillment centers that are temperature-controlled, GFSI-certified, and GMP-certified to ensure your products meet the highest industry standards.
Does ShipBob support eco-friendly and sustainable packaging options?
Absolutely. ShipBob uses recyclable Geami or kraft paper dunnage by default and can store and use your custom sustainable packaging SKUs at scale.
How does ShipBob help with compliance and labeling for natural products?
ShipBob’s platform supports lot tracking and uses automated picking rules based on expiration dates, such as FEFO (First Expired, First Out), for proper inventory movement. Merchants are responsible for ensuring all required labels are on their products before sending inventory to ShipBob.
Can ShipBob manage inventory across multiple sales channels?
Yes. ShipBob’s technology unifies inventory management for DTC, marketplaces, and B2B channels, maintaining a shared pool of inventory with real-time visibility and control from a single dashboard, which helps prevent overstocking and stockouts.
How does ShipBob help reduce shipping costs for natural products brands?
By leveraging the Inventory Placement Program, ShipBob strategically distributes inventory across different regions of the U.S., positioning your products closer to customers to reduce shipping zones, transit times, and overall shipping costs.
What technology integrations does ShipBob offer for natural products brands?
ShipBob offers turnkey integrations with all major ecommerce platforms and tools, including Shopify, Amazon, NetSuite, and subscription solutions like Ordergroove and Recharge. These integrations enable seamless order management, real-time inventory visibility and syncing, and reporting.
Can ShipBob handle high-volume subscription orders and one-off purchases together?
Yes. ShipBob’s subscription fulfillment puts your recurring orders on autopilot. ShipBob’s omnichannel fulfillment platform efficiently manages high-volume DTC, subscription, and wholesale B2B orders by using a shared pool of inventory, ensuring timely delivery and helping prevent overstocking or stockouts across channels.
How does ShipBob support global expansion for natural products brands?
ShipBob’s global network of dozens of fulfillment centers across the U.S., UK, Canada, Europe, and Australia enables brands to store inventory in key international markets for faster in-country delivery. ShipBob also supports international DDP shipping to 250+ destinations, helping reduce transit delays and cross-border complexities.
What kind of support and reporting does ShipBob provide to natural products brands?
ShipBob provides world-class support from fulfillment experts, alongside powerful analytics and reporting. These insights include real-time inventory visibility, replenishment recommendations, and easy-to-export data to empower data-driven decisions and help brands scale confidently.
Shipping costs are variable in nature, based on weight, dimensions, destination, service, and more. Request your custom quote here: https://www.shipbob.com/quote/.







INTEGRATE ALL OF YOUR TOOLS
Connect to 50+ few-click integrations from our App Store, or build directly with our developer-friendly API
Ship from 60+ global locations
We use our network of fulfillment centers to help you strategically split and manage your inventory to reduce shipping costs and transit times.
FEATURED REPORT
What are natural product brands’ top priorities for shipping and fulfillment this year? Find out
There’s no question that the last several years have thrown a multitude of challenges at ecommerce brands. Despite this, brands are navigating the ever-changing landscape with plans to expand this year.

