Level-up Entertainment Fulfillment With the 3PL Technology and Expertise Your Brand Needs
Conquer launch-day spikes and deliver branded experiences globally while we handle the fulfillment logistics.
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What entertainment brands need from a fulfillment partner
Entertainment brands face fulfillment challenges that most 3PLs simply aren’t equipped to handle. From preparing for launches and managing explosive order surges tied to premieres or tour announcements to delivering memorable unboxing experiences for a global fanbase, your fulfillment needs are as dynamic as your content.
Here’s what the right 3PL partner will be able to do for your entertainment brand.
Managing order volume spikes from premieres, tours, and limited-edition releases
Order spikes from a new launch demand a 3PL that can flex capacity and strategically distribute inventory across the country, so shipping stays fast and cost-effective during seasonal peaks.
Maintaining real-time inventory accuracy across every sales channel
Selling simultaneously on Shopify, Amazon, and retail partners requires a technology-forward 3PL that offers both DTC and B2B fulfillment under one roof, unifying inventory counts in real time to avoid overselling.
Delivering a memorable, on-brand unboxing while keeping operations simple
From branded boxes to VIP kits, an entertainment brand needs a fulfillment partner that stores custom packaging as a SKU, adds inserts, and prints personalized notes on demand – all of which help brands offer premium unboxing experiences without operational headaches.
Tracking rapid SKU turnover tied to tours, premieres, and limited-run collabs
Rapid SKU turnover (common for limited-run apparel and releases) is manageable when your fulfillment partner offers an intuitive product catalog that lets you quickly manage products and gain real-time visibility into inventory to keep stock lean for new variant drops.
Coordinating street-date launches and pre-orders without shipping early
Street-dated releases and pre-orders stay on schedule with a fulfillment partner that can work with your team on timing to ensure orders are delivered when your customers need them.
ShipBob’s fulfillment solutions that entertainment brands care about
ShipBob was built for brands that can’t afford to miss a beat, especially when every launch, drop, and premiere counts. Our fulfillment solutions help entertainment brands handle launch volumes, sync inventory across channels, and expand globally, so you can keep fans happy without complicated operational overhead.
With the technology, flexibility, and strategic infrastructure you need, ShipBob helps you turn fulfillment from a logistical headache into a competitive advantage.
Scalable peak fulfillment
ShipBob’s flexible fulfillment network is purpose-built to handle sudden surges in order volume, whether driven by product launches, viral moments, or limited-edition drops. With dozens of strategically located fulfillment centers and the Inventory Placement Program, brands can easily distribute inventory across different regions of the country to ensure fast, cost-effective delivery nationwide.
Our technology and expert support team enable you to ramp up capacity quickly, so you never have to worry about missing out on sales or disappointing customers during your biggest moments.
Unified inventory management
ShipBob’s advanced platform enables omnichannel fulfillment, seamlessly syncing inventory levels across all your sales channels (like Shopify, Amazon, and retail partners) utilizing a shared pool of inventory. With real-time visibility and automatic updates, you can confidently prevent overselling and make smarter decisions as demand shifts.
Our technology empowers you to stay in control, ensuring every order is fulfilled accurately and efficiently.
Global fulfillment network
Expand your brand’s reach with ShipBob’s global fulfillment network, featuring fulfillment centers in the US, UK, EU, Canada, and Australia. Our flexible global fulfillment and international shipping solutions help you deliver orders faster and provide a seamless experience for customers around the world.
With ShipBob, you can offer transparent DDP shipping and maintain full visibility and control over your inventory, improving cross-border transparency.
Agile SKU management
Easily manage, update, or archive products with ShipBob’s intuitive Product Catalog, designed for fast-moving brands. Effortlessly add new product variants, manage bundles, and bulk update product details to keep your product catalog current. Inventory analytics and replenishment tools help you stay ahead of demand, while customizable views and advanced filters make it simple to monitor and optimize your entire SKU portfolio.
With ShipBob, you can keep inventory lean and responsive, no matter how quickly your product lineup evolves.
Street-date and pre-order control
ShipBob can work with your team to time pre-orders and street-dated launches, including holding orders and releasing them when inventory is ready, so customers receive orders when expected.
This level of control helps brands deliver a consistent experience to every customer, no matter the scale of the release.
Types of entertainment products that companies fulfill with ShipBob
- Games and Puzzles
- Board games
- Card games
- Puzzle sets
- Trading cards
- Collectibles
- Collectible figurines
- Action figures
- Limited edition box sets
- Autographed memorabilia (excluding high-value items)
- Media
- Movie DVDs or Blu-rays
- Music CDs
- Vinyl records
- Comic books and graphic novels
- Apparel and Accessories
- T-shirts or apparel with entertainment themes
- Stickers and decals
- Phone cases with entertainment branding
- Pins and badges
- Home and Decor
- Posters or art prints
- Pop culture merchandise (e.g., mugs, keychains)
- Calendars featuring entertainment properties
- Toys and Novelty
- Novelty toys or gadgets
- Plush toys or stuffed animals
- Light-up or sound effect novelty items
- Other Entertainment
- Video game accessories (controllers, headsets)
- Concert or event merchandise
- Party supplies with entertainment themes
- Coloring or activity books
Success story: Spikeball saves over $400,000 per year with ShipBob’s WMS
Spikeball, a leading brand in the sports and games space, leveraged ShipBob’s warehouse management system (WMS) to streamline their in-house fulfillment operations. By allowing ShipBob’s WMS to automatically select the most cost-effective and fastest shipping methods, Spikeball achieved significant cost savings and improved delivery speeds for their customers.
With ShipBob, Spikeball reported saving huge annually in postage, estimating over $400,000 in savings when they first started.
ShipBob helped Spikeball reduce their total fulfillment costs by 40%, providing a scalable solution that supports their rapid growth in the competitive entertainment and games market.
Success story: Tonies shipped 5.7M+ boxes worldwide with ShipBob
Tonies, a children’s entertainment brand known for its innovative audio storytelling toys, partnered with ShipBob to support their global expansion and omnichannel growth. ShipBob’s extensive fulfillment network and flexible solutions enabled Tonies to ship over 5.7 million boxes worldwide, reaching customers efficiently across multiple continents.
Tonies benefited from ShipBob’s ability to handle both direct-to-consumer and B2B retail fulfillment under one roof, along with features like inventory distribution, custom packaging, and seamless integrations with major ecommerce platforms.
This partnership allowed Tonies to scale quickly and explore new growth opportunities without the need for multiple fulfillment providers.
ShipBob services all customers benefit from
- Connectivity & integrations: ShipBob’s 50+ turnkey integrations with all major ecommerce channels and tools – including Shopify, Gorgias, Klaviyo, NetSuite, Loop, AfterShip, and more – enable you to grow your business smarter, faster, and stronger than ever before. In addition to the ShipBob App Store that lets you instantly connect your tech stack, you can also leverage ShipBob’s Develop API for custom builds.
- Transparent, cost-effective pricing: Unlike many 3PLs, ShipBob has easy-to-predict billing that makes it easy to plan for spend, without too many line items. ShipBob also negotiates rates with carriers and passes those savings on to you.
- Real-time visibility: Track shipments, orders, and inventory across locations from one dashboard. Manage one pool of inventory across sales channels and push stock levels back to your store so you don’t oversell.
- Full-stack fulfillment platform: With ShipBob, you get an all-in-one OMS, IMS, WMS, RMS, TMS, and analytics for a consolidated tech stack. ShipBob’s platform acts as a mini-ERP, being a single source of truth for your orders and inventory.
- Easy, comprehensive onboarding: We’ve onboarded thousands of ecommerce merchants and helped some of the fastest-growing brands scale effortlessly. Our implementation team sets you up for success with everything from configuring your ship options, to syncing your online store.
- Support for growth: ShipBob aims to be the last fulfillment partner you’ll need. Whether you’re shipping 1,000 orders per month or 200,000, we have you covered. With a large fulfillment network to scale into, new channels to expand into, and additional capabilities to tap into, you won’t outgrow ShipBob.
Request a quote for entertainment fulfillment
How it works
How ShipBob goes from your online store to your customer’s door
1. Connect
Connect your store, import your products, then send us your inventory.
2. Store
We store your inventory in any combination of our fulfillment centers.
3. Ship
As soon as a customer places an order, we ship it from the nearest fulfillment center.
FAQs about entertainment fulfillment
How can ShipBob help entertainment brands manage order surges during premieres, tours, or special releases?
ShipBob’s scalable fulfillment network is built to handle sudden spikes in order volume, leveraging flexible capacity and solutions like the Inventory Placement Program in the US to distribute inventory strategically for fast delivery during high-demand events.
Can ShipBob support branded packaging for fan merchandise?
Yes, the Customization Suite enables you to use client-supplied custom branded boxes or mailers and marketing inserts, which ShipBob stores as separate SKUs.
How does ShipBob help maintain real-time inventory across multiple sales channels?
ShipBob’s technology enables omnichannel fulfillment (DTC and B2B under one roof), seamlessly syncing inventory across all sales channels (including retail partners) for a two-way flow of information and maintaining a shared pool of inventory to prevent oversells.
What solutions does ShipBob offer for global fulfillment and reaching international fans?
With fulfillment centers in the US, UK, EU, Canada, and Australia, ShipBob helps brands deliver orders faster and provide a seamless experience for customers globally, including the option to use DDP shipping to improve cross-border transparency.
How does ShipBob help entertainment brands manage rapid SKU turnover for limited-edition or event-based products?
ShipBob’s intuitive Product Catalog lets you quickly manage, update, or archive SKUs, and inventory analytics and replenishment recommendations help you forecast demand and manage inventory efficiently.
Can ShipBob coordinate street-date launches and pre-orders to ensure timely delivery?
ShipBob can work with your team on the timing to ensure orders for pre-orders and street-dated releases are delivered when your customers need them.
How does ShipBob integrate with ecommerce platforms and marketing campaigns?
ShipBob offers turnkey integrations with dozens of major ecommerce channels and tools (including marketing, CRM, and customer support platforms) to connect fulfillment with your online store and marketing pushes, allowing you to grow smarter and faster.
What options does ShipBob provide for handling returns and exchanges for entertainment merchandise?
ShipBob offers returns management with standard return workflows, allowing brands to choose automatically whether to restock, quarantine, or dispose of returned products. You can also use integrations (e.g., with Loop and AfterShip) that make initiating returns and exchanges easier, or route returns to a non-ShipBob location if preferred.
How does ShipBob help protect brand integrity for official merchandise?
ShipBob’s technology and processes ensure accurate order fulfillment (with low error rates) and SKU tracking. The Customization Suite enables brands to include branded materials like custom branded boxes, poly mailers, and marketing inserts with each shipment to protect brand image.
Shipping costs are variable in nature, based on weight, dimensions, destination, service, and more. Request your custom quote here: https://www.shipbob.com/quote/.
INTEGRATE ALL OF YOUR TOOLS
Connect to 50+ few-click integrations from our App Store, or build directly with our developer-friendly API
Ship from 60+ global locations
We use our network of fulfillment centers to help you strategically split and manage your inventory to reduce shipping costs and transit times.
FEATURED REPORT
What are entertainment brands’ top priorities for shipping and fulfillment this year? Find out
There’s no question that the last several years have thrown a multitude of challenges at ecommerce brands. Despite this, brands are navigating the ever-changing landscape with plans to expand this year.
