SHIPBOB’S OMNICHANNEL SOLUTION
Sell everywhere. Fulfill from one platform.
Your customers shop everywhere: your website, Amazon, Target, TikTok. Your fulfillment needs to keep up.
ShipBob manages your inventory, orders, and fulfillment from one platform, across DTC, marketplace, retail, and wholesale. Every order ships fast and accurate, no matter where it came from.
Talk to an omnichannel fulfillment expert.
Omnichannel is no longer optional
More channels means more revenue, if your operations can absorb it. ShipBob is built to scale across every channel, so a new revenue stream doesn’t mean building a new operation.
86%
Of brands already sell on 2+ channels (up 8%) from 2025
75%
Of brands will add at least 1 new sales channel in 2026
53%
Of brands now sell through B2B or in brick-and-mortar stores (up 24% YoY)
Source: ShipBob 2026 State of Ecommerce Fulfillment Report based on data from thousands of merchants and 416 ecommerce executives.
One platform. Every channel. Zero trade-offs.
Most fulfillment providers stitch together separate systems for DTC and B2B: separate inventory counts, separate dashboards, separate support teams. When something breaks, no one owns it.
ShipBob built omnichannel into the platform from the start.
- Unified inventory. Every unit counts once. DTC, marketplace, retail, and wholesale orders pull from the same pool, so you never lose a sale to stock allocated on the wrong channel.
- Single dashboard. View, manage, and report on every channel from one screen.
- 250+ channels and integrations. Wherever you sell, we already connect.
- One support team. Your account team knows your whole business, not just one channel. No handoffs between DTC and B2B.
Scale retail with your existing supply chain
Whether you’re fulfilling your first retail PO or managing SKUs across multiple retail partners and thousands of store, the complexity is the same: routing guides, EDI compliance, and SLAs that leave no room for error.
ShipBob handles it all for you, so your team can focus on the relationship and not the routing guide.
- EDI compliance with 200+ retailers. Target, Walmart, Nordstrom, Macy’s, Costco, PetSmart, and more.
- Automated processing. POs flow into ShipBob’s dashboard via SPS commerce, automatically generating packing slips, GS1 barcodes, and ASN documents.
- Wholesale and case-pack fulfillment. Palletized shipments, case packs, and bulk orders ship with the same precision as individual DTC orders.
- Value added services. In-store displays, kitting and de-kitting, custom packaging, case breakdowns, and more, all handled for you.
- Retail ops support. A dedicated team that manages quality control and mitigates chargebacks, so you can protect and grow retailer relationships.
Customer spotlight
Nood
Nood expanded from one SKU in 300 Target stores to six SKUs across 1,500 stores right before BFCM. ShipBob manages roughly 29 purchase orders per week across those SKUs with a dedicated retail operations manager, saving Nood over 120 hours per week.
Marketplace fulfillment without the headaches
Every marketplace comes with its own compliance rules, SLAs, and quirks. ShipBob manages each one, so nothing slips through the cracks as you add channels.
- Amazon FBA Prep and FBM. Send inventory to Amazon through ShipBob’s prep service or fulfill Amazon orders from ShipBob warehouses.
- Walmart Marketplace. Sync orders, meet Walmart’s fulfillment SLAs, and maintain performance scores without running a separate operation.
- TikTok Shop. When a product goes viral, ShipBob scales with the surge.
- This list keeps growing. ShipBob connects to more marketplaces regularly.
DTC fulfillment that gets orders to doorsteps fast
Direct-to-consumer is your highest-margin, most brand-controlled revenue stream. ShipBob protects it with fast, accurate fulfillment.
- 2-day delivery. Across the continental US, powered by distributed inventory that shortens transit times and cuts shipping costs.
- Real-time inventory sync. Across every storefront (Shopify, BigCommerce, WooCommerce, and Amazon), so you never oversell or reconcile stock by hand.
- AI-powered routing and carrier selection. Every order ships from the closest fulfillment center via the fastest, most cost-effective carrier available.
- Custom packaging. Inserts, custom boxes, and gift notes, exactly how you specify.
50+ strategically positioned fulfillment centers
ShipBob operates fulfillment centers across the United States, Canada, the United Kingdom, Europe, and Australia. Multi-location fulfillment means your inventory lives closer to your customers, no matter what channel they buy on.
- Distributed fulfillment. Spreading inventory across three or more fulfillment centers gets most US DTC orders to 2-day ground delivery.
- International fulfillment. Sell globally without standing up a separate operation in each region.
- Scalable capacity. Add fulfillment centers through your dashboard as you grow. No new contracts to negotiate.
Beauty
Retail distribution with Walmart has had a tremendous impact on our revenue growth, and the quality and consistency we’ve seen with ShipBob’s B2B solution has enabled us to tap into this sales channel effectively.
Sergio Tache
Founder and CEO, Dossier
Food & Beverage
We are moving toward a more B2B-focused model, and ShipBob is a big part of why we can make that transition smoothly.
Cody Allen
Co-Founder, Cuso Cuts
Home Goods
With ShipBob’s integrations, we have the same platform for Shopify and Amazon and our payment mechanisms are the same. This has allowed us to have one standard that we operate at across he UK, Europe, and North America.
Michael Harper
Co-Founder, CRIMPiT
