ShipBob’s Customization Suite
Turn every shipment into a brand moment.
Branded packaging. Custom kitting. Gift notes. On-demand inserts. ShipBob’s Customization Suite helps you ship faster, maintain branding consistencies, and bring customers back. All of it runs inside our fulfillment centers. No extra headcount on your side.
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ShipBob’s Customization Suite
ShipBob is an end-to-end fulfillment provider
Branded packaging and custom inserts separate the brands customers remember from the ones they forget. Shoppers notice the details. They reward the brands that get them right. Customization at scale is an operations problem as much as a brand one. Most setups buckle when volume picks up. ShipBob handles all of it inside our fulfillment centers so your team doesn’t have to.
98%
of ecommerce brands add at least one customization to their orders. (ShipBob SOEF, 2025)
55%
of shoppers are more likely to return to a brand’s website if their order arrives in branded packaging.
193-236%
average BFCM sales spike for most brands. ShipBob’s Customization Suite is built to handle it. (ShipBob SOEF, 2025)
Branded Tracking Page
The unboxing experience starts before the box arrives
Your customers check their tracking status an average of 4.6 times per order. TrackBob gives every one of those touchpoints your brand’s look and feel, not a generic carrier page. Post-purchase becomes a brand moment instead of a support ticket.
- Fully branded tracking pages. Add your logo, brand colors, and product recommendations. Every delivery status update happens on a page that looks like you.
- Drive the next purchase. Surface discount codes, upsells, or loyalty program prompts while your customer waits for their package. Every delivery is a conversion opportunity.
- Fewer WISMO tickets. Proactive shipment updates keep customers informed from order confirmed to out for delivery. Support volume drops. Repeat confidence builds.
Works with your CX stack. TrackBob connects with Klaviyo, Gorgias, and other tools you already use. Your post-purchase experience works with your marketing and support stack, not against it.
See TrackBob in Action
Branded Packaging
Make your packaging as memorable as your product
Custom boxes, tissue paper, branded inserts, and stickers. Every detail ships exactly how you designed it. When the unboxing looks right, customers come back. And they share it.
- Custom boxes and mailers. Your brand, your specs. Our proprietary boxing algorithm uses a triple Cubiscan process to match every order to the right box, protecting your product and your packaging investment.
- SKU-level packaging preferences. Set packaging rules by product. We store your custom-branded boxes or mailers and apply them automatically at pick. You pay a monthly storage fee per SKU.
- Custom sender labels. Your brand name on the shipping label at no additional cost.
- Built for peak. We’ve fulfilled millions of custom orders, including through BFCM periods where volume spikes 193-236% for most brands. Your order accuracy doesn’t drop when volume does.
Kitting & Assembly
Ship subscription boxes and custom kits. No warehouse operation required.
We kit your subscription boxes, gift sets, and promo bundles inside our fulfillment centers. Fast, accurate, and ready to ship.
- Flexible kitting configurations. From building a branded box with multiple SKUs to adding stickers, labels, and barcodes, we support a wide range of kitting actions.
- Transparent pricing and turnaround. Submit kitting requests directly from your ShipBob dashboard. Duplicate and edit prior requests, get instant price estimates, and track progress in real time.
- Built for subscription and seasonal growth. Subscription boxes, promo bundles, seasonal gift sets. All kitted inside our fulfillment centers so your team can focus on the product.
- Grow without adding headcount. We handle the assembly inside our warehouses. Your team stays focused on the business.
Gift Messaging & Inserts
The right message, on the right order, every time
Scale & Reliability
Add customization capabilities without adding complexity
You can grow your customer experience without growing your team or your overhead. ShipBob’s fulfillment teams handle kitting, packaging, and inserts inside our warehouses. Your team stays focused on the business
- Millions of custom orders fulfilled annually. Including through BFCM peaks where order volume spikes 193-236% for most brands. Accuracy stays consistent when volume spikes.
- 99.95% average order accuracy. Even during peak season. Your customization specs are followed correctly, every time.
- No headcount required. Every kitting configuration, every insert, every custom box is handled by ShipBob’s fulfillment teams. You grow the customer experience. We absorb the operational lift.
- Connected to your CX ecosystem. ShipBob integrates with Gorgias, Recharge, Yotpo, Arka, Klaviyo, and more. Your fulfillment and your CX stack, working together.
Scale & Reliability
Add customization capabilities without adding complexity
You can grow your customer experience without growing your team or your overhead. ShipBob’s fulfillment teams handle kitting, packaging, and inserts inside our warehouses. Your team stays focused on the business.
Health and Wellness
Because ShipBob can support custom packaging, we’ve leveled up our strategy to include Bloom-branded boxes, marketing inserts, and the ability for customers to add personalized gift notes to their orders.
Neil Blewitt
SVP of Operations, Bloom Nutrition
Pets
Because ShipBob can support custom packaginIf someone is going to treat your products like their own, that’s the most you can hope for in a fulfillment partner. ShipBob does exacly that. Our trust in ShipBob goes deep, as we know they will help us maintain our brand image.
Stephanie Lee
Co-CEO, PetLab Co.
Home Goods
ShipBob not only integrates our custom packaging into their processes but also incorporates it into their boxing algorithm. This ensures that every parcel is packed in the appropriately sized box, maximizing efficiency.
Ali Shahid
COO of Our Place
Home Goods
ShipBob helps us deliver an impeccable customer experience thanks to their Customization Suite and quick shipping from their strategically placed fulfillment centers.
Lizzie Vance
Sales Director at P.F. Candle Co.
Home Goods
We really focus on the unboxing and post-purchase experience, so ShipBob’s robust customization capabilities make it so easy for us to add special touches like marketing inserts to an order.
Rachel Tannenholz
Aroma360
Health and Wellness
We trust ShipBob to send out our orders exactly the way we want. So much so that now almost all of our influencer orders go through ShipBob. Cowboy Colostrum is a luxury brand and ShipBob has helped us maintain our brand aesthetic.
Jessy Shenfeld
Co-founder of Cowboy Colostrum
