Leading Fulfillment
for Beauty Brands

Brands looking to improve their customers’ health and well-being can leverage ShipBob
to fulfill orders and deliver a delightful post-purchase experience. 

Fulfillment for Beauty Brands

There are few things more beautiful than a seamless supply chain and scalable fulfillment. With ShipBob, beauty brands that sell body, haircare, skincare, cosmetics, fragrances, nailcare, shaving & hair removal, and other products, can focus on building a beauty empire instead of navigating order fulfillment. 

ShipBob is a leading global omnifulfillment provider that is an expert in premium beauty and personal care logistics. Our network of 60+ fulfillment centers across the US, Canada, Europe, and Australia, all powered by our proprietary software and many of which are GMP-certified.

Want to keep order fulfillment in-house? Beauty brands with their own warehouse can leverage ShipBob’s powerful WMS to streamline warehouse operations and boost efficiency. 

Connect with our team of fulfillment experts to learn how ShipBob’s services can help your brand scale. 

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  • Temperature controlled warehousing
  • GMP certifications
  • GFSI certifications
  • Lot tracking and expiration date management
  • FIFO and FEFO inventory management
  • Batch pricing for high volumes of the same orders
  • Subscription fulfillment
  • Fragile pack
  • Inventory distribution and placement
  • Hub and spoke receiving and sort centers for in-region fulfillment
  • 2-day shipping, badging, and estimated delivery dates

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  • International DDU and DDP shipping
  • Global fulfillment and expansion across 3 continents
  • Reorder notifications and replenishment recommendations  
  • Billing and invoice transparency 
  • Full-stack fulfillment platform (all-in-one WMS, IMS, OMS, TMS) 
  • Reporting and analytics 
  • Order rules and order allocation logic  
  • ShipBob Capital for a flexible line of credit 
  • Easy and helpful onboarding 
  • Warehouse management 
  • Returns management 
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  • Business continuity & disaster response preparedness 
  • Easy and helpful onboarding 
  • Carrier claims filing  
  • Freight services 
  • Quality control  
  • FBA prep 
  • Branded unboxings and custom packaging 
  • Custom gift notes and marketing inserts  
  • Product bundling 
  • Integrations and connectivity 
  • Omnichannel (DTC and B2B under one roof) 
  • EDI compliant fulfillment (retail dropshipping and distribution) 
Our Customers

Don’t just take our word for it — see why ShipBob is trusted by industry-leading brands

We’re such a small team and we all wear so many different hats, so we needed a fulfillment partner that was able to take care of the logistics piece for us. It’s great that we found ShipBob and have them as our partner. In order for us to do what ShipBob does, we would have to hire 10 or more employees. It’s crazy to think how much ShipBob does.

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Callie Tivnan,

E-commerce Manager at Barefaced

When it comes to fulfillment, DTC and B2B channels require different skill sets and have their own unique challenges, so a lot of brands end up juggling multiple different partners. Having just one omnichannel fulfillment partner in ShipBob who can handle these two very different aspects of the business is really important, and definitely makes our job easier..

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Sergio Tache,

Founder and CEO of Dossier

We heavily rely on the ShipBob team to help with inventory planning, distribution, and placement. Our team really leans on ShipBob for logistics and fulfillment expertise because we don’t have that internally. We’re a part of the ShipBob Inventory Placement Program (IPP) which has been really beneficial..

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Kayleigh Christina,

Co-Founder and CMO of CLEARSTEM  
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Customization Suite  

ShipBob’s Customizations Suite enables your business to create unforgettable unboxings that will delight your customers. Brands can use their own custom branded boxes and poly mailers, include marketing inserts to encourage repeat purchasing, and even give customers the option to include personalized gift notes. 

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Lot tracking

Managing inventory with lot codes and expiration dates is essential for brands selling consumable goods. ShipBob’s lot tracking feature ensures full visibility and control over these products, from receiving to storage and fulfillment. Our system automatically prioritizes picking items based on expiration dates (FEFO), ensuring compliance and reducing waste.  

Merchants can easily designate lot products within the ShipBob dashboard, which triggers automated workflows for receiving and storage. Following industry best practices, each lot is stowed separately based on lot at time of receipt and our fulfillment centers track which lot codes are used in each order. In the event of returns, merchants can choose to dispose of, quarantine, or restock (for return-to-sender orders only) lot-controlled items, with expiration date photos submitted for verification.  

In the event of a recall, ShipBob can identify and isolate the affected lot according to the local traceability requirements of the regulatory body, whether domestic or international, and GFSI guidelines without disrupting the rest of your operations. We can track impacted inventory, orders, pick events, and customers, as we work with our team in the warehouse to dispose of inventory compliantly as needed.

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Kit orders & bundle SKUs 

ShipBob’s kitting and bundling capabilities make it easier than ever to streamline customizable fulfillment, increase average order value, and deliver memorable unboxing experiences that delight shoppers. Whether you need to create curated sets, bundled bestsellers, one-off promotional boxes, or retail displays for in-store shoppers at your brick-and-mortar partners, our team has you covered. You can easily set packaging preferences and product configurations in your ShipBob dashboard, so orders are automatically picked and packed to your specifications. Want to use your own custom packaging that brings your brand to life? ShipBob supports it. Need to verify how a kit or bundle was assembled? Our on-site support managers are available via video call to provide validation and peace of mind.

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Omnichannel fulfillment through a single partner 

ShipBob makes it easy to fulfill retail dropshipping and distribution orders via automated EDI for major retailers like Sephora, Ulta, Target, and more, so you can reach customers wherever they shop while accessing real-time visibility and control across sales channels. Our solution lets you keep a shared pool of inventory that can be used for any DTC, B2B, or marketplace order. This flexibility helps prevent overstocking and stockouts, keeping cash flow healthy by ensuring you’re not tying up capital in excess inventory for a single channel. Our B2B fulfillment associates adhere to strict retailer guidelines to preserve your relationships and mitigate chargebacks, manage routing, and handle different carton configurations with expertise. 

 

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Subscription fulfillment & custom packaging

Subscription models are critical growth drivers for beauty brands, fueling predictable recurring revenue and maximizing customer lifetime value. ShipBob’s subscription fulfillment puts your recurring orders on autopilot, ensuring each one is picked, packed and delivered on time, every time. Our end-to-end solution supports orders from major ecommerce platforms like Shopify, custom packaging and bundles, and integrates with leading subscription solutions like Ordergroove and Recharge. 

Plus, with our deep carrier partnerships and a variety of ship options, you can ensure every subscription order – starting with the first – arrives as quickly as your customers expect, leaving a lasting first impression.

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GMP & GFSI Certifications

Choosing a fulfillment provider that is not GMP or GFSI certified can put your business at risk and lead to compliance issues, costly disruptions, potential recalls, and even lost retailer partnerships. As an expert in beauty fulfillment, ShipBob helps you avoid these risks with GMP and GFSI certified fulfillment centers with temperature-controlled storage to ensure your products meet the highest industry standards.  

Our industry expertise and strict compliance protocols safeguard your inventory and keep you prepared for potential audits. With ShipBob, you get a fulfillment partner that prioritizes quality, safety, and regulatory compliance, so you can focus on growing your business.  

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Connectivity & integrations

ShipBob’s turnkey integrations with all major ecommerce channels and tools – including Shopify, NetSuite, SPS Commerce, Gorgias, Klaviyo, Loop, After Ship, and more – enable you to grow your business smarter, faster, and stronger than ever before. 

You can access the 50+ integrations on our App Store directly from your ShipBob dashboard to connect your tech stack to power your business and leverage ShipBob’s Developer API for custom builds. 

goPure saved $3/shipment

CLEARSTEM grew 6,000% in 4 years 

Nood scaled into 1,500 Targets

A Look at Mid-Market Beauty Brands at ShipBob

90%

Ship B2B orders

in addition to DTC

72%

Use customization

of some kind

66%

Of their products

are lot products

66%

Use IPP

to distribute their inventory

FAQs

What are examples of beauty companies ShipBob works with? 

ShipBob works with hundreds of beauty brands, including CLEARSTEM, Barefaced, goPure, Dossier, Hairburst, iVYVERDURE, Nood, and Touchland. 

How are ShipBob’s services tailored to the beauty and personal care industry? 

ShipBob’s fulfillment solutions designed to cater to beauty and personal care brands’ needs. We offer: 

  • Lot tracking capabilities and automated FEFO inventory management to ensure you always send out the right products and reduce waste 
  • Subscription fulfillment that puts your recurring orders on autopilot 
  • Dozens of GMP- and GFSI-certified fulfillment centers for distributing inventory, minimizing shipping costs and speeding up delivery 
  • Kitting, bundling, and customization capabilities like gift notes, marketing inserts, and branded packaging to deliver delightful, memorable unboxings 
  • Flexible picking options, including batch picking for high volumes of the same order 
  • EDI-powered B2B fulfillment solutions and integrations with major beauty retailers, including Target, Sephora, Ulta, Nordstrom, and more 
  • Scalable fulfillment capacity during peak seasons for seamless service during holidays or viral moments 

What’s the biggest mistake beauty brands make when choosing a 3PL? 

One of the biggest mistakes beauty brands make when choosing a 3PL is selecting a partner that does not meet their brand’s current or future needs. Beauty brands need a fulfillment partner that: 

  • Provides lot tracking capabilities to ensure product freshness 
  • Fulfills subscription orders on time, every time 
  • Maintains all necessary warehousing certifications, including GMP and GFSI certifications 
  • Can scale with your brand as you grow your order volume and expand globally 
  • Enables premium, curated unboxing experiences that will drive customer loyalty 
  • Supports EDI-automated retail distribution and dropshipping, marketplace fulfillment for platforms like Amazon, and other key sales channels 
  • Integrates seamlessly with your ecommerce platform and existing tech stack  
  • Provides excellent visibility into data, reporting, or analytics 

What are ShipBob’s compliance and regulatory capabilities for fulfilling beauty and personal care products? 

As an expert in beauty fulfillment, ShipBob offers both industry expertise and strict compliance protocols to safeguard your inventory and keep you prepared for potential audits. We maintain GMP- and GFSI-certified fulfillment centers with temperature-controlled storage to ensure your skincare, haircare, and makeup products meet the highest industry standards.   

Has ShipBob handled any specialty subcategories in the beauty industry? 

ShipBob manages fulfillment for a variety of beauty subcategories, including: 

  • Skincare products (including moisturizers, serums, cleansers, sunscreens, and more) 
  • Cosmetics (including mascaras, powders, foundations, bronzers, concealers, lipsticks, eyeliners, and more) 
  • Hair care products 
  • Body care products 
  • Personal grooming products 
  • Fragrances 

Does ShipBob have experience fulfilling for retail boutiques, department stores, and online marketplaces? 

Yes, ShipBob can fulfill B2B orders for major beauty retailers, including: 

  • Target 
  • Ulta 
  • Sephora 
  • Bloomingdale’s 
  • Nordstrom 
  • Neiman Marcus 
  • Saks Fifth Avenue 
  • CVS 
  • Walgreens 

Do you fulfill DTC and B2B orders from the same pool of inventory? 

Yes, ShipBob fulfills DTC and B2B orders from the same pool of inventory to streamline inventory management and tracking for brands. 

Are you certified to store and ship HAZMAT products? 

Yes, ShipBob can store and ship both Dangerous Goods (DG) and hazardous materials (HAZMAT) products. To learn more about ShipBob’s policies and procedures for handling DG and HAZMAT goods, click here

Do you support lot and expiration date tracking through your platform? 

Yes. ShipBob’s dashboard offers lot and expiration date tracking and management capabilities. Brands can add a shelf life to products through the Product Catalog in the ShipBob dashboard, and ShipBob’s lot management feature separates items based on lot numbers and expiration dates. Items with the nearest specified expiration date are shipped first according to FEFO best practices. 

Can ShipBob use my own custom boxes, mailers, or inserts for my orders? 

Yes, ShipBob supports custom packaging for beauty brands. Brands can send their own branded boxes, poly mailers, and inserts to ShipBob, and we will use these items in the packing process. 

Where are ShipBob’s fulfillment centers located? Do you have fulfillment center locations in other countries? 

ShipBob offers dozens of fulfillment centers around the world, including locations in the US, the UK, Europe, Canada, and Australia. 

Can you handle fulfillment for recurring subscription orders? 

Yes, ShipBob automates subscription fulfillment on behalf of beauty brands, so subscribers receive their shipments exactly when they need them. 

Do you stop receiving inventory during peak season? 

No, ShipBob never stops receiving inventory – not even during peak seasons like the holidays. 

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