Though many people search online for inspiration, food recipes, and other fun articles to read, flipping through a physical magazine is still an enjoyable experience for many.
That’s why ShipBob offers publishers magazine fulfilment services to delight customers, manage subscriptions easily, and spend less time on logistics and more time on developing a great magazine that subscribers love.
ShipBob is a best-in-class 3PL that simplifies magazine fulfilment. Read on to learn how ShipBob can help you grow your magazine business.
With ShipBob, I can maintain my brand experience. It doesn’t end on my store — it lasts through that unboxing experience.
Founder of Doris Sleep
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What is magazine fulfilment?
Magazine fulfilment involves the picking, packing, and shipping of magazine orders of new issues developed on recurring basis (weekly, month, quarterly, or yearly.) Magazine fulfilment requires organised inventory and storage solutions (to ensure the latest issue is being delivered), fast fulfilment and shipping for on-time orders, and subscription solutions to help merchants manage subscribers.
Benefits of partnering with a 3PL like ShipBob
There are several benefits of partnering with ShipBob to grow your magazine business. Here are the ways we help you improve your magazine fulfilment strategy.
A great unboxing experience
An unboxing experience is part of the product that customers are buying. Instead of viewing a magazine digitally, customers enjoy the experience of a physical magazine being delivered. ShipBob can help you maintain superior brand quality, even when it’s done outside of your four walls.
We offer several different packaging options and partners to enhance your custom packaging, along with the ability to include inserts that will keep your customers delighted and coming back for more.
“ShipBob ships orders out for us in our custom branded packaging. Our subscription option has become popular among customers, where they subscribe and save money. We rely on a great post-purchase experience for this.”
One of great things about magazine subscriptions is that it offers customers a great discount. For the brand, magazine subscriptions lock in recurring revenue and increase customer lifetime value (LTV).
By implementing a subscription box or recurring orders model, you can ship products to your customers on a regular, predetermined basis. With ShipBob’s easy integrations, merchants can easily connect their online store to ShipBob’s technology and leverage subscription apps (e.g., ReCharge, Bold Subscriptions, etc.), or use ShipBob’s Developer API.
“ShipBob’s API lets us build custom logic since we ship personalised products with lots of variations in the kits we send. We can write a few lines of code instead of creating a manual kit for each possible order combination as we’d have to do in a tool like Shopify.”
Getting started with ShipBob is simple. Once you sync your online store to our technology, we help get you up and running quickly. As soon as we receive you inventory, orders are automatically sent to the closest fulfilment centre to the order’s destination and is quickly picked, packed and shipped.
From the ShipBob dashboard, you can set reorder points to restock in time, view advanced data and analytics to understand performance, and much more.
ShipBob offers everything you need to affordably expand your supply chain and get back to what’s most important: improving customer loyalty, increasing profits, and offering exceptional products.
Read on to learn the benefits of partnering with ShipBob.
With ShipBob’s network of fulfilment centres, you can strategically split your inventory across our locations to get your products from point A to point B more quickly and affordably. Storing inventory near your customers helps reduce the shipping zones and costs associated with shipping orders to faraway destinations.
Distributed inventory also helps you stay competitive by offering fast shipping to your customers. When an order is placed, ShipBob’s algorithm automatically selects the warehouse and courier that will give you the quickest turnaround at the best price. This strategy has helped our merchants bring 13% savings to their bottom line.
100% Coverage Across the Continental US
If you’re looking to expand into the United States, ShipBob has 2-Day Express Shipping that provides 100% coverage in the continental US from even just one fulfilment centre.
You can also distribute your inventory across ShipBob’s fulfilment centres across all regions of the United States. We leave it up to you to decide where you want us to store your inventory.
At ShipBob, we track your orders from A to Z. Filter orders by status, search for specific orders, see a quick timeline view of where your order is in the fulfilment process (e.g. when an order is picked, packed, or shipped), easily find shipping-related information (e.g., weights, dimensions, or courier service), and get a quick snapshot of any orders that require action.
With order management software for your direct-to-consumer and wholesale shipments, you can manage subscriptions, make changes to your orders post-purchase, map your store’s shipping options to ShipBob, and automatically share tracking information with your customers.
At ShipBob, we empower merchants to manage their inventory with the right tools and guidance. It’s easy to view the status of inventory and quantity on hand across locations at any point in time, identify slow-moving inventory with high storage costs, and gain insights into the performance of units sold over time by channel.
Our inventory management software helps you set reminders to proactively replenish inventory with reorder notifications, bundle your products for promotions, make inventory transfer requests, and much more.
Reporting and analytics
To provide you with visibility into our operations and performance, and also hold ourselves accountable, ShipBob’s free analytics tool is packed with charts to help you with everything from year-end reporting, to better supply chain decision-making.
Data can be a competitive advantage, and our reports show an analysis of which fulfilment centres you should stock, days of inventory left before you run out, impact of promotions on stock levels, each shipping method’s average cart value, shipping cost, and days in transit, your fulfilment cost per order, storage cost per unit, and much more.
End-to-end customer experience
We care about the customer experience as much as you and strive to be an extension of your team. From custom branded boxes to free plain packaging, ShipBob works with you to provide the unboxing experience you want. We also help you offer the fastest, most cost-effective shipping options to meet your customers’ expectations.
As soon as an order ships, tracking is pushed back to your store. We also offer return management services, allowing customers to generate return shipping labels and track returns, while getting your products processed and back into your available inventory as efficiently as possible.
How ShipBob improves your fulfilment and logistics
Save on fulfilment costs
Coffee creamer brand Prymal joined ShipBob in 2019 and was quickly able to save $8,000 per month on fulfilment costs, while at the same time achieving 4x growth.