More than half of US consumers (53.9%) online say they are likely to try health and beauty products by purchasing them from online brand.
The rising trend in health and beauty products sold by ecommerce businesses is a global phenomenon. If you’re looking to grow your heath and beauty business online, it might be time to partner with an international fulfilment company like ShipBob.
ShipBob can help you grow your ecommerce business faster by providing the infrastructure, technology, and support you need to stay competitive.
Touchland has been working with ShipBob since 2018 and there are several reasons why ShipBob has been the perfect partner. Overall, we have had a great experience having a ShipBob as a partner that can scale fast with us.
Founder & CEO of Touchland
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What is health and beauty fulfilment?
Health and beauty fulfilment refers to the picking, packing, and shipping of goods, including makeup, personal care, meal replacements, protein shakes, energy drinks, and more. These types of products need extra attention when it comes to inventory storage and shipping safely, such as fragile fulfilment.
Challenges of healthy and beauty fulfilment
Fulfiling and shipping health and beauty orders come with more challenges than other products like apparel, jewelry, books, etc. When selling health and beauty products online, you have to consider FDA regulations, quality control, and additional safety measures.
“50% of my time spent was packing boxes. Not only that, but it was a constant interruption. I would sit down to do an email marketing campaign, have to attend to new orders, and completely lose my train of thought and flow. I spent about 3 minutes per order on fulfilment. I almost didn’t want orders to come in. ShipBob was the exact solution I was looking for.”
Utilising an FDA-certified warehouse is required if your ecommerce business sells products like dietary supplements to packaged and non-perishable food products. ShipBob is a 3PL best suited for products that don’t require approval by the FDA but are regulated by the FDA.
It’s important to stay on top of quality control for health and nutrition products. ShipBob offers lot management to better track expiration dates in the event of a recall. Our software’s logic is designed to always ship items with the closest expiration lot date.
How ShipBob works
Partnering with ShipBob as your 3PL is easy. We offer fast onboarding, direct integrations with leading ecommerce platforms, and inventory and order management tools to provide transparency into the entire fulfilment and shipping process.
Here’s an overview:
Sync your store with ShipBob
ShipBob makes syncing your online store simple with direct integrations with leading ecommerce platforms, including Shopify, BigCommerce, Wix, Squarespace, and Square Online.
Visibility into the fulfilment process
Maintain end-to-end control of the fulfilment process from your ShipBob dashboard. Search for orders, monitor order status, and track packages as they ship to customers.
Track inventory in real time
Once your store is connected to ShipBob’s dashboard, you get a number of valuable inventory management tools at your disposal. View inventory levels in real-time, set reorder points, keep a safety stock, and distribute your inventory strategically so you always have product in the right place at the right time.
With ShipBob’s network of fulfilment centres, you can strategically split your inventory across our locations to get your products from point A to point B more quickly and affordably. Storing inventory near your customers helps reduce the shipping zones and costs associated with shipping orders to faraway destinations.
Distributed inventory also helps you stay competitive by offering fast shipping to your customers. When an order is placed, ShipBob’s algorithm automatically selects the warehouse and courier that will give you the quickest turnaround at the best price. This strategy has helped our merchants bring 13% savings to their bottom line.
100% Coverage Across the Continental US
If you’re looking to expand into the United States, ShipBob has 2-Day Express Shipping that provides 100% coverage in the continental US from even just one fulfilment centre.
You can also distribute your inventory across ShipBob’s fulfilment centres across all regions of the United States. We leave it up to you to decide where you want us to store your inventory.
At ShipBob, we track your orders from A to Z. Filter orders by status, search for specific orders, see a quick timeline view of where your order is in the fulfilment process (e.g. when an order is picked, packed, or shipped), easily find shipping-related information (e.g., weights, dimensions, or courier service), and get a quick snapshot of any orders that require action.
With order management software for your direct-to-consumer and wholesale shipments, you can manage subscriptions, make changes to your orders post-purchase, map your store’s shipping options to ShipBob, and automatically share tracking information with your customers.
Reporting and analytics
To provide you with visibility into our operations and performance, and also hold ourselves accountable, ShipBob’s free analytics tool is packed with charts to help you with everything from year-end reporting, to better supply chain decision-making.
Data can be a competitive advantage, and our reports show an analysis of which fulfilment centres you should stock, days of inventory left before you run out, impact of promotions on stock levels, each shipping method’s average cart value, shipping cost, and days in transit, your fulfilment cost per order, storage cost per unit, and much more.
End-to-end customer experience
We care about the customer experience as much as you and strive to be an extension of your team. From custom branded boxes to free plain packaging, ShipBob works with you to provide the unboxing experience you want. We also help you offer the fastest, most cost-effective shipping options to meet your customers’ expectations.
As soon as an order ships, tracking is pushed back to your store. We also offer return management services, allowing customers to generate return shipping labels and track returns, while getting your products processed and back into your available inventory as efficiently as possible.
How ShipBob improves your fulfilment and logistics
Save on fulfilment costs
Coffee creamer brand Prymal joined ShipBob in 2019 and was quickly able to save $8,000 per month on fulfilment costs, while at the same time achieving 4x growth.