{"id":378,"date":"2020-03-06T13:04:24","date_gmt":"2020-03-06T18:04:24","guid":{"rendered":"https:\/\/www.shipbob.com\/uk\/blog\/direct-to-consumer-brands-and-3pl\/"},"modified":"2026-03-17T17:46:22","modified_gmt":"2026-03-17T17:46:22","slug":"direct-to-consumer-brands-and-3pl","status":"publish","type":"blog","link":"https:\/\/www.shipbob.com\/uk\/blog\/direct-to-consumer-brands-and-3pl\/","title":{"rendered":"How 4 Direct-to-Consumer (DTC) Brands Grew Fast By Partnering With a 3PL"},"content":{"rendered":"\n

Table of Contents<\/p>

** Minutes<\/p><\/div><\/div>\n

What are direct-to-consumer brands?<\/a><\/p>\n\n\n\n

Benefits of building a DTC brand<\/a><\/p>\n\n\n\n

How shopping DTC benefits the end user<\/a><\/p>\n\n\n\n

How 7 direct-to-consumer brands benefited from partnering with a 3PL<\/a><\/p>\n\n\n\n

Looking to expand your DTC business?<\/a><\/p>\n<\/div>\n\n\n\n

<\/span>

Key Takeaways<\/h2><\/span><\/div>
\n

1<\/p><\/div>

Direct-to-consumer (DTC) brands sell products directly to customers without intermediaries, allowing them to maintain control over their brand image and customer relationships.<\/p><\/div><\/div>\n\n\n\n

2<\/p><\/div>

Partnering with a third-party logistics provider (3PL) like ShipBob helps DTC brands streamline order fulfilment, enabling faster shipping and improved customer satisfaction.<\/p><\/div><\/div>\n\n\n\n

3<\/p><\/div>

DTC brands benefit from better customer data and insights, which they can use to enhance their products and customer experience.<\/p><\/div><\/div>\n\n\n\n

4<\/p><\/div>

Successful DTC brands like Ample Foods, MDacne, Nature\u2019s Ultra, and Touchland have leveraged 3PL partnerships to scale operations and meet growing customer demand efficiently.<\/p><\/div><\/div>\n<\/div><\/div>\n\n\n\n

Direct-to-consumer (DTC) brands continue to be on the rise. Thanks to a wide range of services, resources, and technology that support independent online stores, there is so much opportunity to create a remarkable shopping experience that keeps customers coming back for more. <\/span><\/p>\n\n\n\n

Learn how fast-growing DTC brands are competing with traditional brands, and how partnering with a 3PL gives them a competitive advantage.<\/span><\/p>\n\n\n\n

What are direct-to-consumer brands?<\/h2>\n\n\n\n

Direct-to-consumer (DTC) are brands that sell products directly to customers, without a middleman, wholesalers, or third-party retailers. <\/span><\/p>\n\n\n\n

Benefits of building a DTC brand<\/h2>\n\n\n\n

Building a DTC brand is a rewarding and profitable way to offer a product that has a unique selling point and fills a gap in the market. Many DTC brands create products they\u2019re passionate about, that make a difference in a person\u2019s life, and\/or are in high demand. <\/span><\/p>\n\n\n\n

Here are some more of the biggest benefits of starting a DTC brand. <\/span><\/p>\n\n\n\n

Better customer data<\/h3>\n\n\n\n

By building a DTC brand, you\u2019re able to capture better customer data across multiple selling channels. By creating a constant feedback loop, DTC brands are given the opportunity to collect better customer insight and use it to strengthen their product and overall brand image. <\/span><\/p>\n\n\n\n

More control over brand image<\/h3>\n\n\n\n

When dealing with middlemen and retailers, your brand image can change quite a bit. Think of how products are sold at Target versus a Walmart, and how you may think differently of similar products just by how it\u2019s being displayed.<\/span><\/p>\n\n\n\n

By building a DTC brand, you have more control over your brand\u2019s image, from how products are being presented on your website to how it gets delivered to your customer. <\/span><\/p>\n\n\n\n

Better customer relationships<\/h3>\n\n\n\n

DTC brands are known for having a more direct relationship with their customers, especially through social media. For instance, Facebook Groups is becoming a popular tactic for DTC brands; it\u2019s a place where they can interact with their customers in a more personable setting.  <\/span><\/p>\n\n\n\n

By creating a more intimate relationship with customers and gaining more insight into what\u2019s important to them, DTC brands can improve customer lifetime value<\/a> (CLV) by creating an online shopping experience that they desire.<\/span><\/p>\n\n\n\n

How shopping DTC benefits the end user<\/h2>\n\n\n\n

According to RetailDive.com, <\/span>81%<\/span><\/a> of online shoppers plan to make at least one purchase from a DTC brand within the next five years. Here are some of the reasons why more shoppers are choosing to purchase from a DTC brand. <\/span><\/p>\n\n\n\n

A better customer experience<\/h3>\n\n\n\n

The biggest reason is the overall customer experience DTC brands offer their customers. Customers who purchase DTC products know that when they make a complaint, share new ideas, or compliment a product, their feedback is going directly to the business who made their products (and it\u2019s being heard!). This creates a positive end-to-end shopping experience for the customer. <\/span><\/p>\n\n\n\n

Less upcharge<\/h3>\n\n\n\n

Middlemen like retailers and wholesalers charge a price on top of the purchase price in order for them to make a profit. With less upcharge, customers are able to get a high-quality product at an affordable price. <\/span><\/p>\n\n\n\n

Quality assurance<\/h3>\n\n\n\n

There is a better sense of perceived quality when buying directly from the company that makes your products. This is because a refund, repair, or exchange goes through the company who make the product. Many founders and CEOs of DTC brands are very much involved in product development to ensure the highest quality is being delivered.  <\/span><\/p>\n\n\n\n

How 3 direct-to-consumer brands benefited from partnering with a 3PL<\/h2>\n\n\n\n

Today\u2019s fastest-growing brands are partnering with tech-enabled 3PLs, like ShipBob, to help streamline their order fulfilment<\/a> process and grow their business at an extensive rate. Here are some examples of successful DTC brands who have benefited highly from outsourcing fulfilment<\/a> to ShipBob. <\/span><\/p>\n\n\n\n

1. Bloom Nutrition<\/h3>\n\n\n\n

Women’s health supplement brand, Bloom Nutrition, <\/span>leveraged ShipBob from the brand’s beginning. In the years since, they’ve scaled to over 9-figures in revenue. <\/p>\n\n\n\n

How ShipBob has helped Bloom Nutrition grow <\/h4>\n\n\n\n

By supporting Bloom continuous growth through our Customisation Suite, <\/span>scalable fulfilment solution, and lot tracking capabilities, they’ve been able to grow with ease. <\/p>\n\n\n\n

\n

\u201cAs you get larger, customer expectations increase \u2013 and as expectations increase, so does the importance of quality and service. So we weren\u2019t just looking for the lowest cost-provider, but a partner that could also give our customers a really good experience that\u2019s consistent with the high standards to which we hold our brand holds. That\u2019s what\u2019s going help a business scale in the long run, and that\u2019s what ShipBob provides us.\u201d<\/em> <\/p>\n\n\n\n

Neil Blewitt, SVP of Operations at Bloom Nutrition<\/a><\/p>\n<\/blockquote>\n\n\n\n

The most valuable 3PL features for this business:<\/h4>\n\n\n\n