{"id":10096,"date":"2023-09-18T16:07:35","date_gmt":"2023-09-18T16:07:35","guid":{"rendered":"https:\/\/www.shipbob.com\/uk\/blog\/zbiotics\/"},"modified":"2025-07-07T18:22:52","modified_gmt":"2025-07-07T18:22:52","slug":"zbiotics","status":"publish","type":"blog","link":"https:\/\/www.shipbob.com\/uk\/blog\/zbiotics\/","title":{"rendered":"How ZBiotics Uses ShipBob\u2019s Inventory Placement Program to Balance Inventory Across the US & Scaled Production by 15x [Case Study]"},"content":{"rendered":"\n

Table of Contents<\/p>

** Minutes<\/p><\/div><\/div>\n

Key metrics<\/a><\/p>\n\n\n\n

About ZBiotics<\/a><\/p>\n\n\n\n

Overhauling production and packaging to optimise the supply chain<\/a><\/p>\n\n\n\n

Switching to a 3PL with flashy promises but archaic technology\u2026and coming back<\/a><\/p>\n\n\n\n

Leveraging ShipBob\u2019s Inventory Placement Program to balance SKU mix<\/a><\/p>\n\n\n\n

ZBiotic’s team at ShipBob<\/a><\/p>\n\n\n\n

<\/a><\/p>\n\n\n\n

Get started with ShipBob<\/a><\/p>\n<\/div>\n\n\n\n

Learn how<\/i> probiotic supplement brand ZBiotics<\/a> utilises ShipBob’s Inventory Placement Program to balance their inventory throughout the fulfilment network to offer cheaper shipping to customers. <\/em><\/p>\n\n\n\n

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Customer Profile<\/strong><\/p>\n\n\n\n

Zack Abbott and Stephen Lamb joined together to launch the world\u2019s first genetically engineered probiotic in order to help people feel better the day after drinking alcohol. Customers drink the bottle of ZBiotics<\/a> probiotic 0-120 minutes before their first alcoholic beverage in order to feel better the next morning after drinking.  <\/p>\n\n\n\n

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Key metrics<\/h2>\n\n\n\n
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  • 15x increase in production scale <\/li>\n\n\n\n
  • 3 person supply chain team <\/li>\n\n\n\n
  • 4 ShipBob US fulfilment centres used in PA, NY, CA, and TX<\/li>\n<\/ul>\n\n\n\n

    About ZBiotics<\/h2>\n\n\n\n

    After learning about the power of genetically engineered microbes and the role they could play in the human body during his PhD candidacy, ZBiotics founder Zack Abbott wanted to create a product that could help people live happier and healthier lives.<\/p>\n\n\n\n

    With dozens of ideas conjured up, Zack shared the list of potential products with friends and family members to help him decide which product to take to market. Surprisingly, the consensus pointed to a microbe that helped break down acetaldehyde, a byproduct of alcohol, aimed at helping people feel better the day after drinking. <\/p>\n\n\n\n

    Once he created the product, Zack partnered with Stephen Lamb, a student wrapping up his JD and MBA, in order to launch ZBiotics and bring this technology to the masses. After working tirelessly for many years, the ZBiotics team launched the world\u2019s first genetically engineered probiotic in 2019. <\/p>\n\n\n\n

    Since then, ZBiotics has used the power of engineered probiotics to make mornings easier and more productive for tens of thousands of people worldwide. As a result of the product’s popularity, ZBiotics needed a fulfilment provider that could be a partner in their growth and provide solutions to help them scale. <\/p>\n\n\n\n

    We talked to Michael Mullaney, ZBiotics’ VP of Supply Chain, to learn more about how the brand is optimising their supply chain, how a quick hiatus made them realize the grass isn\u2019t always greener on the other side, and how ShipBob\u2019s continuous improvements have helped the brand succeed. <\/p>\n\n\n\n

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