Direct-to-consumer brands have the opportunity to sell all over the United States and internationally. But when first starting out, ecommerce businesses often store their ecommerce inventory close to home, which makes it hard to expand customer reach and still offer fast, affordable shipping.
The further your ecommerce inventory is from your customer base, the more shipping zones your packages must travel through. This can lead to higher shipping costs and longer transit times. The way to solve this problem is implementing a method called distributed inventory.
Distributing your inventory simply means splitting inventory across multiple fulfillment centers in different regions across the US (based on where your customers live). This shortens last-mile delivery distance, which ultimately reduces shipping costs.
“Other ecommerce companies who are approaching or are in an inflection point will benefit from ShipBob because they allow entrepreneurs, like myself, do what we do best — create, sell, and grow! I’m proud to be a ShipBob partner.
Looking back at our 2019 month-over-month numbers, there’s a big difference between the months I was with ShipBob and the months I was with my previous 3PL. A lot of entrepreneurs and companies underestimate the cost-savings and power of choosing your entire supply chain and partner network wisely. These choices will make or break your business.”
Courtney Lee, founder of Prymal
ShipBob’s fulfillment services for Kentucky-based ecommerce businesses
Want faster, more affordable shipping times, but don’t have the infrastructure, manpower, or expertise to make it happen? ShipBob has helped fast-growing DTC brands achieve fast growth by offering their customers better shipping options. Here’s how it works:
1. First, sync your store with ShipBob’s platform from your Onboarding Dashboard.
2. Next, you decide which fulfillment center(s) you want to use and ship your products to them.
3. ShipBob is notified when orders are placed at your store, picking lists are generated automatically, and our pros pick, pack, and ship the order (with tracking info sent to the customer as well).
4. You and your customers get faster, more affordable shipping.
Precise inventory tracking & control
ShipBob’s technology makes it easy to track inventory with built-in inventory management software that allows you to track inventory in real-time, get demand forecasting insights, and set automatic reorder points.
Modern ecommerce stores are typically working between multiple platforms and various channels, so you’ll need a fulfillment solution that can fit seamlessly into your tech stack.
International fulfillment centers
Is your customer base spread across the United States? We operate fulfillment centers strategically located across the US, which makes it easy to distribute inventory while tracking inventory levels and orders from one single dashboard.
ShipBob also offers fulfillment centers in Canada and Europe to make it easy to launch into new, international markets. Furthermore, we offer expertise in international shipping and have helped countless ecommerce brands expand their fulfillment footprint across the globe.
“When I found out ShipBob was expanding into both Canada and Europe, I knew we wanted to expand our physical footprint with them. This would offer us the ability to reduce taxes and tariffs that come with international shipping. Now, Canadian-based orders will see a large reduction in shipping costs.”
Nikolai Paloni, Co-Founder of Ombraz Sunglasses
ShipBob: the ultimate solution for Kentucky-based ecommerce stores
Shipping all your products from a single location in Kentucky will make it hard to offer affordable 2-day shipping via ground to more customers. ShipBob’s distributed inventory with a network of fulfillment centers and cutting-edge technology is the modern solution to meeting the demands of ecommerce consumers.
Don’t spend time on fulfillment
Fulfillment is one of the most time-consuming tasks for an ecommerce company, and oftentimes founders end up pouring much of their energy into the ins and out of fulfillment, shipping, and logistics.
Partnering with ShipBob unburdens you of self-fulfillment tasks and allows you to focus on the stuff you care about most, like product development and customer relationships.
One of our partners, sunglasses brand Rainbow OPTX, used to spend a whopping 20 hours per day just on pick/pack/ship. Outsourcing fulfillment to ShipBob saved them 120 weekly hours on fulfillment-related tasks, while they grew 115% at the same time.
“It felt like all I did in the busy season was eat, sleep, and pack orders. It was my entire life. I even had 2 other people helping, each working 8 hours a day, 5-6 days a week. I had reached my limit. I had to make a transition in order to scale.”
Noel Churchill, Owner and CEO of Rainbow OPTX
Pay less for shipping
Every ecommerce merchant is pressured to offer fast and affordable shipping options these days. But if your customers are spread all over the country and you’re only shipping from one Kentucky-based fulfillment center, then you’ll end up overpaying for shipping.
Distributing your inventory with ShipBob allows you to pay less for each package. These are savings that can be passed along to the customer. Supplement company TB12 (founded by Tom Brady) partnered with ShipBob and cut shipping costs by 25% using 3 ShipBob fulfillment centers, and grew 75% in the process!
“We need to deliver quickly and inexpensively. Since switching to ShipBob from our previous 3PL, our fulfillment cost on comparable orders went down by 25%.”
Michael Peters, VP of E-Commerce Operations at TB12
Offer faster shipping options
Another advantage of distributing your inventory is that it gets packages into your customers hands faster. CBD company Nature’s Ultra started using 3 ShipBob fulfillment centers and was quickly shipping 100% of orders via ShipBob’s 2-Day Express Shipping option (while managing 9,900% growth at the same time).
We place considerable expectations and pressure on shipping so we can get close to what Amazon does. With ShipBob, 100% of our orders are going out via 2-day shipping. We see that people are far more likely to order and keep ordering from us when 2-Day Express shipping is an option.”
Andrew Hardy, COO of Nature’s Ultra
Is your ecommerce business ready to outsource fulfillment?
As you grow and scale your business, fulfillment can become time-consuming and more challenging. ShipBob can take all fulfillment tasks off your hand, allowing you to grow your business faster.
“Other ecommerce companies who are approaching or are in an inflection point will benefit from ShipBob because they allow entrepreneurs, like myself, do what we do best — create, sell, and grow! I’m proud to be a ShipBob partner.”
Courtney Lee, founder of Prymal
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