{"id":1724,"date":"2022-03-09T13:03:26","date_gmt":"2022-03-09T18:03:26","guid":{"rendered":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/"},"modified":"2025-12-19T20:28:29","modified_gmt":"2025-12-19T20:28:29","slug":"order-cycle-time","status":"publish","type":"blog","link":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/","title":{"rendered":"Order Cycle Time: What Is It, How to Measure & Improve It"},"content":{"rendered":"\n

Table of Contents<\/p>

** Minutes<\/p><\/div><\/div>\n

What is order cycle time?<\/a><\/p>\n\n\n\n

Why is order cycle time important?<\/a><\/p>\n\n\n\n

How to calculate order cycle time<\/a><\/p>\n\n\n\n

Ways to improve order cycle time<\/a><\/p>\n\n\n\n

Speed up your order cycle time with ShipBob<\/a><\/p>\n\n\n\n

Have your own warehouse?<\/a><\/p>\n\n\n\n

Order cycle time FAQs<\/a><\/p>\n<\/div>\n\n\n\n

<\/span>

Key Takeaways<\/h2><\/span><\/div>
\n

1<\/p><\/div>

\n

Order cycle time measures the average duration from when a customer places an order to when it is shipped, excluding the actual shipping time.<\/p>\n<\/div><\/div>\n\n\n\n

2<\/p><\/div>

\n

This metric is crucial for assessing fulfilment efficiency, directly impacting customer satisfaction and a business\u2019s ability to scale operations.<\/p>\n<\/div><\/div>\n\n\n\n

3<\/p><\/div>

\n

You can calculate order cycle time using the formula: (Delivery Date \u2013 Order Date) <\/strong>divided by the total number of orders shipped within a specific period.<\/p>\n<\/div><\/div>\n\n\n\n

4<\/p><\/div>

\n

Strategies to reduce order cycle time include optimising warehouse processes, establishing clear fulfilment protocols, continuously monitoring cycle time, and leveraging third-party logistics providers or automation.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

In today\u2019s highly competitive ecommerce market, one of the best ways for businesses to differentiate themselves from the competition is by providing exceptional customer experiences. There are many different ways brands can offer a positive customer experience \u2013<\/span> one of them is optimising the order management<\/a> process to enhance order fulfilment<\/a> and improve order accuracy<\/a> rates.<\/p>\n\n\n\n

You might be asking, how can I accomplish this?<\/p>\n\n\n\n

A key step to optimising your order management process is by improving the order cycle time. In this post, we\u2019ll take a closer look at what order cycle time is, why it\u2019s important, and how to improve it for your business.<\/p>\n\n\n\n

What is order cycle time?<\/h2>\n\n\n\n

Order cycle time refers to the average time taken to ship out an order from the time it was placed, excluding the actual shipping time. This makes it one of the most important KPIs to track in your order fulfilment process as it helps you measure the efficiency of your operations.<\/p>\n\n\n\n

Why is order cycle time important?<\/h2>\n\n\n\n

Order cycle time is a useful metric for measuring the efficiency of your fulfilment process as it also affects other KPIs like on-time shipping rate and order lead time<\/a>. The shorter the order cycle time, the more responsive the company is toward customer orders.<\/p>\n\n\n\n

Gauging customer satisfaction<\/h3>\n\n\n\n

Your order cycle time can have a positive or negative impact on customer satisfaction. A long order cycle time often results in fulfilment delays and longer delivery times, which will translate to more dissatisfied customers. On the other hand, a short order cycle time enables you to deliver a seamless fulfilment experience (and even offer 2-day shipping)<\/a> which can contribute to higher satisfaction levels.<\/p>\n\n\n\n

Detecting issues in the supply chain<\/h3>\n\n\n\n

Knowing your business\u2019s order cycle time can help detect issues in the supply chain that could be causing delays in your order fulfilment process. A long order cycle time is an indicator that you need to review your supply chain process to identify any inefficiencies or unnecessary steps that need to be optimised or removed entirely.<\/p>\n\n\n\n

For example, manual order receiving can be time-consuming and is prone to errors, leading to a longer order cycle time.<\/p>\n\n\n\n

Measuring readiness to scale<\/h3>\n\n\n\n

As you scale your business, your order cycle time is a good indicator of whether or not you\u2019re ready for the next step. Scaling your business requires an efficient supply chain that\u2019s capable of handling more orders without affecting your overall performance. A short order cycle time means you\u2019re likely ready to expand your operations.<\/p>\n\n\n\n

How to calculate order cycle time<\/h2>\n\n\n\n

From order date to ship date<\/a>\u2013there are several elements of your order-to-cash process<\/a> involved in determining your order cycle time.<\/p>\n\n\n\n

It can be calculated using the order cycle time formula below:<\/p>\n\n\n\n

Order Cycle Time = (Delivery Date \u2013 Order Date) \/ Total Orders Shipped<\/strong><\/p>\n\n\n\n

The elements in this equation are pretty self-explanatory. The delivery date refers to the day which the customer received the order, while the order date is the day when the order was placed. Businesses may make this calculation for a specific time period such as a month or a quarter. The total number of orders shipped refers to the number of orders you shipped out within a particular time period.<\/p>\n\n\n\n

Ways to improve order cycle time<\/h2>\n\n\n\n

In order to shorten your order cycle time, you may need to optimise different aspects of your supply chain processes.<\/p>\n\n\n\n

1. Improve your warehouse flow<\/h3>\n\n\n\n

Bottlenecks<\/a> in the warehouse can be a major cause of longer order cycle times. For example, can pickers find items easily? Are shelving racks appropriated spaced out so they\u2019re able to move around quickly? Is your fulfilment bay set up too far from the picking area? All of these roadblocks can slow down the picking and packing process.<\/p>\n\n\n\n

By identifying these inefficiencies, you\u2019re able to reduce order cycle time. Start by measuring your warehouse KPIs<\/a> and looking for opportunities to make improvements. You may need to optimise your warehouse setup<\/a> and use warehouse slotting<\/a> to make the most of available space and improve picking efficiency.<\/p>\n\n\n\n

2. Set protocols and limits<\/h3>\n\n\n\n

Setting clear protocols and procedures to guide your fulfilment staff is essential to improving the process. This may involve limiting picking batch size to speed up the process and quickly get orders from the shelves to the packing bay. You may also set up guidelines on how and where to leave returned items so that they can be easily sorted or picked later. Additionally, setting limits on when to place inventory reorders is an essential step to avoiding stockouts and backorders, which can slow down your order cycle time.<\/p>\n\n\n\n

Additionally, take a look at how you\u2019re currently handling late deliveries. In addition to providing your staff with real-time ecommerce order tracking<\/a>, you should set up guidelines on what to do with the information in case of delivery exceptions. For example, have a clear protocol in place about when and how to follow up when an order is stuck at a certain location.<\/p>\n\n\n\n

It\u2019s also important to be transparent with your customers about your shipping policies<\/a> such as shipping cutoff times to set realistic expectations.<\/p>\n\n\n\n

3. Continue measuring cycle time<\/h3>\n\n\n\n

Order cycle time can fluctuate over time, especially with changes or disruptions in the supply chain. For example, an unexpected delivery exception<\/a> can result in a much longer order cycle time than usual. Or you may notice a much shorter order cycle time after implementing an automated system to improve your warehouse receiving<\/a> process.<\/p>\n\n\n\n

Additionally, your warehouse staff having to deal with a large number of returns may also affect their ability to focus on fulfilment tasks because they\u2019re too busy recording and sorting your ecommerce returns<\/a>. Throughout your supply chain, there are many variables that can affect this order cycle time.<\/p>\n\n\n\n

There are many variables throughout your supply chain that can affect this metric. It\u2019s important to constantly monitor and reassess your order cycle time. This way, you determine whether you need to review your supply chain processes and make improvements that will speed up the process. It\u2019s also a great way to figure out whether the improvements you\u2019ve implemented are effective at speeding up your cycle time.<\/p>\n\n\n\n

4. Outsource fulfilment<\/h3>\n\n\n\n

The easiest way to speed up your order cycle time is by leaving the fulfilment process to the experts. Outsourcing fulfilment<\/a> to a third-party logistics partner is an effective way to make sure that orders are quickly received, picked, packed, and shipped out. Ideally, look for a tech-enabled 3PL that allows you to automate significant portions of the fulfilment process.<\/p>\n\n\n\n

For example, the 3PL should have technology that seamlessly integrates with your online store. This way orders are automatically received in their warehouses and fulfilment centres as soon as they\u2019re placed by customers.<\/p>\n\n\n\n

By doing this, you automatically process orders<\/a> which allows them to quickly move through the fulfilment pipeline so they\u2019re shipped out to your customers in just a few hours. Moreover, automating the process will reduce the need for manual entry, which minimises the risk of errors while improving order accuracy.<\/p>\n\n\n\n

Speed up your order cycle time with ShipBob<\/h2>\n\n\n\n

Taking advantage of ShipBob\u2019s fulfilment services is the perfect way to speed up your order cycle time. ShipBob manages the entire logistics process, ensuring that orders are delivered effectively and on time, thus improving your order cycle time.<\/p>\n\n\n\n

Optimised inventory and order management<\/h3>\n\n\n\n

ShipBob uses proprietary software so you can efficiently manage your orders and inventory in one place, helping you optimise your logistics systems<\/a>. ShipBob\u2019s technology integrates with your ecommerce platform so orders are automatically received and processed in our fulfilment centres. This allows orders to get out the door faster, speeding up fulfilment and delivery times.<\/p>\n\n\n\n

Moreover, it provides real-time updates on inventory levels. This means your ecommerce store will have accurate information on stock levels so customers can\u2019t place orders for out-of-stock items. As a result, you can prevent backlogs and delayed fulfilment.<\/p>\n\n\n\n

Accurate demand forecasting<\/h3>\n\n\n\n

ShipBob\u2019s software uses your sales history to accurately predict future demand<\/a>. You can use this information and factor in other details like production lead time to set reorder points for both finished goods and production inventory<\/a>. That way, you can improve supply chain velocity<\/a> and prevent issues relating to stockouts and backlogs that can slow down your order cycle time.<\/p>\n\n\n\n

Request Fulfilment Pricing<\/strong><\/a><\/div>\n\n\n\n

Have your own warehouse?<\/h2>\n\n\n\n

If you’re looking for ways to better understand your order cycle time in your own warehouse but need a more nuanced system, look no further than ShipBob’s WMS<\/a>.<\/p>\n\n\n\n

ShipBob allows merchants to use our best-in-class warehouse management system in their own facility to streamline fulfilment, improve inventory and order management, and more. <\/p>\n\n\n\n

If you’re interested in implementing this system for your in-house fulfilment, connect with our team to get started. <\/p>\n\n\n\n

\n
Request WMS Quote<\/a><\/div>\n<\/div>\n\n\n\n

<\/h6>

Order cycle time FAQs<\/h2>

Here are the answers to the most popular questions about order cycle time.<\/p><\/div>

\n\n

What is order cycle time in supply chain?<\/h4>
<\/div><\/div>
\n\n

Order cycle time is the time taken to ship out an order from the time it was placed.<\/p>\n\n<\/div><\/div><\/div>\n\n\n

How do you calculate order cycle?<\/h4>
<\/div><\/div>
\n\n

Order cycle can be calculated using the formula: Order Cycle Time = (Delivery Date \u2013 Order Date) \/ Total Orders Shipped<\/p>\n\n<\/div><\/div><\/div>\n\n\n

What are the benefits of order cycle time?<\/h4>
<\/div><\/div>
\n\n

Calculating your order cycle time is important to gain supply chain visibility<\/a> and determine any opportunities for optimisation. For example, you may notice the need to reduce production lead times<\/a> if you notice bottlenecks in the inventory procurement stage.<\/p>\n\n<\/div><\/div><\/div>\n\n\n

What is the difference between order cycle time and lead time?<\/h4>
<\/div><\/div>
\n\n

While order cycle time considers the average time taken to get orders ready to be shipped, order lead time considers the average time taken for customers to physically receive their orders from the time they were placed.<\/p>\n\n<\/div><\/div><\/div>\n\n\n

What is the average order cycle time?<\/h4>
<\/div><\/div>
\n\n

The average order cycle time is the average amount of time it takes to get an order ready for shipping from the time they were placed.<\/p>\n\n<\/div><\/div><\/div>\n\n<\/div>

<\/a><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"

Learn more about order cycle time, how to calculate it, and ways to improve it so your business can scale. <\/p>\n","protected":false},"author":193,"featured_media":1725,"parent":0,"template":"","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"blogcategories":[6,7,8,9,11,14,15],"class_list":["post-1724","blog","type-blog","status-publish","has-post-thumbnail","hentry","blogcategories-ecommerce-tips","blogcategories-fulfillment","blogcategories-inventory","blogcategories-logistics","blogcategories-order-management","blogcategories-supply-chain","blogcategories-warehouse-management"],"yoast_head":"\nOrder Cycle Time: What Is It, How to Measure & Improve It - ShipBob Australia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Order Cycle Time: What Is It, How to Measure & Improve It\" \/>\n<meta property=\"og:description\" content=\"Learn more about order cycle time, how to calculate it, and ways to improve it so your business can scale.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/\" \/>\n<meta property=\"og:site_name\" content=\"ShipBob Australia\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-19T20:28:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.shipbob.com\/au\/wp-content\/uploads\/sites\/33\/2022\/07\/order-cycle-time.jpg?w=1280\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/\",\"url\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/\",\"name\":\"Order Cycle Time: What Is It, How to Measure & Improve It - ShipBob Australia\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/wp-content\\\/uploads\\\/sites\\\/33\\\/2022\\\/07\\\/order-cycle-time.jpg\",\"datePublished\":\"2022-03-09T18:03:26+00:00\",\"dateModified\":\"2025-12-19T20:28:29+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/#breadcrumb\"},\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/wp-content\\\/uploads\\\/sites\\\/33\\\/2022\\\/07\\\/order-cycle-time.jpg\",\"contentUrl\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/wp-content\\\/uploads\\\/sites\\\/33\\\/2022\\\/07\\\/order-cycle-time.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Order Cycle Time: What Is It, How to Measure & Improve It\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/#website\",\"url\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/\",\"name\":\"ShipBob Australia\",\"description\":\"Just another ShipBob Network site\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-AU\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Order Cycle Time: What Is It, How to Measure & Improve It - ShipBob Australia","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/","og_locale":"en_US","og_type":"article","og_title":"Order Cycle Time: What Is It, How to Measure & Improve It","og_description":"Learn more about order cycle time, how to calculate it, and ways to improve it so your business can scale.","og_url":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/","og_site_name":"ShipBob Australia","article_modified_time":"2025-12-19T20:28:29+00:00","og_image":[{"url":"https:\/\/www.shipbob.com\/au\/wp-content\/uploads\/sites\/33\/2022\/07\/order-cycle-time.jpg?w=1280","width":1280,"height":1280,"type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"10 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/","url":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/","name":"Order Cycle Time: What Is It, How to Measure & Improve It - ShipBob Australia","isPartOf":{"@id":"https:\/\/www.shipbob.com\/au\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/#primaryimage"},"image":{"@id":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/#primaryimage"},"thumbnailUrl":"https:\/\/www.shipbob.com\/au\/wp-content\/uploads\/sites\/33\/2022\/07\/order-cycle-time.jpg","datePublished":"2022-03-09T18:03:26+00:00","dateModified":"2025-12-19T20:28:29+00:00","breadcrumb":{"@id":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/#breadcrumb"},"inLanguage":"en-AU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/"]}]},{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/#primaryimage","url":"https:\/\/www.shipbob.com\/au\/wp-content\/uploads\/sites\/33\/2022\/07\/order-cycle-time.jpg","contentUrl":"https:\/\/www.shipbob.com\/au\/wp-content\/uploads\/sites\/33\/2022\/07\/order-cycle-time.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.shipbob.com\/au\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/www.shipbob.com\/au\/blog\/"},{"@type":"ListItem","position":3,"name":"Order Cycle Time: What Is It, How to Measure & Improve It"}]},{"@type":"WebSite","@id":"https:\/\/www.shipbob.com\/au\/#website","url":"https:\/\/www.shipbob.com\/au\/","name":"ShipBob Australia","description":"Just another ShipBob Network site","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.shipbob.com\/au\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-AU"}]}},"parsely":{"version":"1.1.0","canonical_url":"https:\/\/shipbob.com\/au\/blog\/order-cycle-time\/","smart_links":{"inbound":0,"outbound":0},"traffic_boost_suggestions_count":0,"meta":{"@context":"https:\/\/schema.org","@type":"WebPage","headline":"Order Cycle Time: What Is It, How to Measure & Improve It","url":"http:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/","mainEntityOfPage":{"@type":"WebPage","@id":"http:\/\/www.shipbob.com\/au\/blog\/order-cycle-time\/"},"thumbnailUrl":"https:\/\/www.shipbob.com\/au\/wp-content\/uploads\/sites\/33\/2022\/07\/order-cycle-time.jpg?w=160","image":{"@type":"ImageObject","url":"https:\/\/www.shipbob.com\/au\/wp-content\/uploads\/sites\/33\/2022\/07\/order-cycle-time.jpg"},"articleSection":"Uncategorized","author":[{"@type":"Person","name":"Meredith Flora"}],"creator":["Meredith Flora"],"publisher":{"@type":"Organization","name":"ShipBob Australia","logo":""},"keywords":[],"dateCreated":"2022-03-09T18:03:26Z","datePublished":"2022-03-09T18:03:26Z","dateModified":"2025-12-19T20:28:29Z"},"rendered":"<script type=\"application\/ld+json\" class=\"wp-parsely-metadata\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"WebPage\",\"headline\":\"Order Cycle Time: What Is It, How to Measure & Improve It\",\"url\":\"http:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/\",\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/www.shipbob.com\\\/au\\\/blog\\\/order-cycle-time\\\/\"},\"thumbnailUrl\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/wp-content\\\/uploads\\\/sites\\\/33\\\/2022\\\/07\\\/order-cycle-time.jpg?w=160\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.shipbob.com\\\/au\\\/wp-content\\\/uploads\\\/sites\\\/33\\\/2022\\\/07\\\/order-cycle-time.jpg\"},\"articleSection\":\"Uncategorized\",\"author\":[{\"@type\":\"Person\",\"name\":\"Meredith Flora\"}],\"creator\":[\"Meredith Flora\"],\"publisher\":{\"@type\":\"Organization\",\"name\":\"ShipBob Australia\",\"logo\":\"\"},\"keywords\":[],\"dateCreated\":\"2022-03-09T18:03:26Z\",\"datePublished\":\"2022-03-09T18:03:26Z\",\"dateModified\":\"2025-12-19T20:28:29Z\"}<\/script>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/shipbob.com\/p.js"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.shipbob.com\/au\/wp-json\/wp\/v2\/blog\/1724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shipbob.com\/au\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.shipbob.com\/au\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/www.shipbob.com\/au\/wp-json\/wp\/v2\/users\/193"}],"version-history":[{"count":3,"href":"https:\/\/www.shipbob.com\/au\/wp-json\/wp\/v2\/blog\/1724\/revisions"}],"predecessor-version":[{"id":25765,"href":"https:\/\/www.shipbob.com\/au\/wp-json\/wp\/v2\/blog\/1724\/revisions\/25765"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shipbob.com\/au\/wp-json\/wp\/v2\/media\/1725"}],"wp:attachment":[{"href":"https:\/\/www.shipbob.com\/au\/wp-json\/wp\/v2\/media?parent=1724"}],"wp:term":[{"taxonomy":"blogcategories","embeddable":true,"href":"https:\/\/www.shipbob.com\/au\/wp-json\/wp\/v2\/blogcategories?post=1724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}