Seasonal Inventory Management Services
There’s one thing holiday, seasonal sports gear, and apparel brands have in common.
They all deal with seasonal inventory.
Seasonal inventory requires a more complex inventory management strategy, but you don’t have to tackle its complexity alone.
If you sell seasonal products online, ShipBob can help you track and manage seasonal inventory.
Learn more about ShipBob’s seasonal inventory management services.
Even our previous 3PL was unable to scale at the level we needed years ago, which became apparent my first holiday with them. This past holiday season would have been completely unmanageable for both our old 3PL and us. ShipBob does it seamlessly.
VP of E-Commerce Operations at TB12
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What is seasonal inventory?
A seasonal brand manages inventory that serves a specific time period, event, or season, leading to different demand levels depending on the time of year.
Many ecommerce companies experience sales that fluctuate month-to-month (e.g., ski equipment, beachwear, etc). or see large spikes during peak season when shoppers are buying more from Black Friday through Christmas or other holidays.
Seasonal inventory challenges
A seasonal business sees high demand at the same time period(s) every year. Year over year, that volume may increase, but their logistics strategy looks very different than a year-round brand. When you don’t have consistent sales and revenue coming in, it can be very expensive and unsustainable to manage logistics in-house over the off months.
During the busy months, fulfiling orders yourself can get extremely chaotic, resulting in delayed shipments. You can hire more temp workers, but they are unfamiliar with your processes. Once staff are up-to-speed, the season wraps up and you have to lay off your new workforce.
ShipBob’s seasonal inventory solutions
ShipBob is a best-in-class 3PL with a growing fulfilment network and leading technology. With a wide range of fulfilment capabilities, ShipBob helps brands ramp up seasonal inventory with ease. To help you create a strong seasonal inventory management strategy, including flexible fulfilment, advanced data and analytics, and other world-class logistics solutions.
ShipBob’s growing global fulfilment network allows you to store inventory across multiple locations while putting your logistics workflows on autopilot.
By automating logistics within a highly connected logistics network, you don’t have to worry about tens of thousands of orders getting out on time from one facility, because you can split your inventory across locations and have them shipped more efficiently.
“Running a music label, order volume fluctuates as it is based on certain times when an album drops. We don’t have continuous promotions running, and months can go by before a new physical product is ready to sell. I also couldn’t get order volume discounts if I set up an account with DHL or FedEx on my own, which have steep minimums.”
Lee Nania, Founder of SubSubmarine
Here is an overview of ShipBob’s cosmetics logistics solutions:
A great unboxing experience
The unboxing experience is a crucial part of the product that customers are buying. The extra effort you put into packaging has the potential to increase the perceived value of your product. Psychologically, it feels good to open a package that’s aesthetically appealing.
ShipBob partners with you to help maintain superior brand quality, even when it’s done outside of your four walls.
We offer several different packaging options and partners, so you can design a custom box or poly mailer for a variety of cosmetics products with inserts that will keep your customers delighted and coming back for more.
ShipBob also offers a 2-Day Express Shipping Program, which has been proven to bring in new customers and drive repeat purchases for cosmetics brands.
By partnering with a 3PL that offers a network of fulfilment centres, you have the option to split inventory across multiple locations, known as distributed inventory. Utilising fulfilment centres in different regions can reduce transit times for customers and shipping costs for you.
With ShipBob’s robust fulfilment network, you can store inventory in the locations that make the most sense for your business. Our technology automatically routes each order to the fulfilment centre that’s closest to the shipping destination for the most efficient delivery.
Scaling internationally can enable your business to grow at speeds faster than in your home market, and allow you to build a global customer base. ShipBob takes this into account, and can advise you on how logistics can help you scale faster overseas.
ShipBob operates an international fulfilment network and can ship orders to all countries where the major shipping couriers deliver to, and we also negotiate bulk discount rates with couriers to provide simple and affordable international shipping capabilities, such as DDP shipping services to freight shipping.